Brandwave

Catit vs Trixie:Which is more popular by branded search?

In August 2026, Trixie had more branded searches than Catit among cat toy brands worldwide. Trixie was estimated to have 201K branded searches compared to Catit’s 22.2K, and held an 86.2% Share of Search versus Catit’s 9.5%. These are worldwide searches for English-language branded terms.

Share of Search among cat toy brands worldwide in August 2026Which is more popular in search, Catit or Trixie?
Catit9.5%22.2K searches
vs
Trixie86.2%201K searches

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Which is more popular in search, Catit or Trixie?

Compare the cat toy brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Catit and Trixie among cat toy brands worldwide, by month

Share of Search by month for Trixie, Catit. The figures are in the table below the chart.

View monthly share of search table
MonthTrixieCatitSmartyKatPetstagesYeowww!Hartz
Oct 202584.6%11.4%2.3%0.82%0.67%0.3%
Nov 202581.5%13.4%2.7%1.1%1.1%0.19%
Dec 202578.2%15.7%3.1%1.4%1.4%0.15%
Jan 202678.8%15.8%3.2%1.1%0.93%0.15%
Feb 202677.8%15.7%3.8%1.3%1.1%0.15%
Mar 202681.2%13.3%3.2%1.1%0.96%0.13%
Apr 202681.3%13.4%3.3%1.1%0.78%0.13%
May 202681.8%13.5%2.7%1.2%0.79%0.13%
Jun 202682%13.5%2.7%0.97%0.79%0.13%
Jul 202682.9%11.2%4.1%0.95%0.8%0.13%
Aug 202686.2%9.5%2.8%0.69%0.69%0.09%
Sep 2026——————

How has the Catit and Trixie comparison changed over the last 12 months?

  • Trixie was ahead of Catit in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Catit’s estimated Share of Search among cat toy brands worldwide moved from 11.4% to 9.5%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 11 months ending August 2026, Trixie’s estimated Share of Search among cat toy brands worldwide moved from 84.6% to 86.2%, and its estimated monthly branded searches moved from 165K to 201K.

How did search popularity change for cat toy brands worldwide in August 2026?

  1. In August 2026, Trixie gained estimated Share of Search among cat toy brands worldwide, from 82.9% to 86.2%.

  2. In August 2026, Catit lost estimated Share of Search among cat toy brands worldwide, from 11.2% to 9.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Catit’s and Trixie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Catit

1 branded search term

  • catit

Trixie

1 branded search term

  • trixie

How the Brand Demand Index is measured

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