Brandwave

Seal Skin vs WeatherTech:Which is searched more?

In September 2026, WeatherTech had more branded searches than Seal Skin among car covers worldwide. WeatherTech was estimated to have 301K branded searches compared to Seal Skin’s 22.5K, and held an 84.7% Share of Search versus Seal Skin’s 6.3%. These are worldwide searches for English-language branded terms.

Share of Search among car covers worldwide in September 2026Which is more popular in search, Seal Skin or WeatherTech?
Seal Skin6.3%22.5K searches
vs
WeatherTech84.7%301K searches

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Which is more popular in search, Seal Skin or WeatherTech?

Compare the car covers people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Seal Skin and WeatherTech among car covers worldwide, by month

Share of Search by month for WeatherTech, Seal Skin. The figures are in the table below the chart.

View monthly share of search table
MonthWeatherTechSeal SkinCovercraftCoverkingKaymeBudge
Oct 202588.1%4.8%4.3%2.4%0.38%0.02%
Nov 202591.3%3.8%3%1.6%0.27%<0.01%
Dec 202593.3%2.6%2.5%1.4%0.22%<0.01%
Jan 202690.7%3.3%3.6%2%0.32%<0.01%
Feb 202691.5%2.9%3.7%1.6%0.26%<0.01%
Mar 202691.2%3.2%3.7%1.6%0.27%0.01%
Apr 202689.5%3.8%4.4%2%0.32%0.01%
May 202686.2%5.3%5.2%2.8%0.45%0.02%
Jun 202685.4%5%6.3%2.8%0.44%0.01%
Jul 202685.5%5%6.3%2.8%0.37%0.01%
Aug 202685.4%5%6.3%2.8%0.44%0.01%
Sep 202684.7%6.3%5.1%3.4%0.45%0.01%

How has the Seal Skin and WeatherTech comparison changed over the last 12 months?

  • WeatherTech was ahead of Seal Skin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Seal Skin’s estimated Share of Search among car covers worldwide moved from 4.8% to 6.3%, and its estimated monthly branded searches moved from 20.2K to 22.5K.
  • Across the 12 months ending September 2026, WeatherTech’s estimated Share of Search among car covers worldwide moved from 88.1% to 84.7%, and its estimated monthly branded searches moved from 368K to 301K.

How did search popularity change for car covers worldwide in September 2026?

  1. In September 2026, Seal Skin overtook Covercraft to rank 2nd among car covers worldwide, with 6.3% estimated Share of Search.

  2. In September 2026, WeatherTech lost estimated Share of Search among car covers worldwide, from 85.4% to 84.7%.

Other head-to-heads among car covers

How each brand is measured

Brandwave collects information about searches that people make online using Seal Skin’s and WeatherTech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Seal Skin

2 branded search terms

  • seal skin
  • seal skin covers

WeatherTech

1 branded search term

  • weathertech

How the Brand Demand Index is measured

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