Otter vs VEED:Which is searched more?
In September 2026, VEED had more branded searches than Otter among caption and subtitle tools worldwide. VEED had about 402,000 branded searches, while Otter had 382,000. VEED made up 33.7% of all caption and subtitle tool searches we track, and Otter accounted for 32%. These are worldwide searches for English-language branded terms.
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Is Otter or VEED more popular in search?
Compare tools that add captions and subtitles to video. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for VEED, Otter. The figures are in the table below the chart.
View monthly share of searches table
| Month | VEED | Otter | Descript | Submagic | Rev | CapCut | Happy Scribe |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.4% | 33.6% | 22.1% | 4.4% | 3.1% | 0.31% | 0.02% |
| Nov 2025 | 39.4% | 29.9% | 24% | 4.7% | 1.6% | 0.31% | 0.03% |
| Dec 2025 | 41.9% | 28.1% | 22.7% | 5.5% | 1.5% | 0.37% | 0.04% |
| Jan 2026 | 34.3% | 32% | 25.6% | 6.2% | 1.5% | 0.42% | 0.03% |
| Feb 2026 | 32.5% | 33.2% | 26.3% | 6.3% | 1.3% | 0.43% | 0.03% |
| Mar 2026 | 33.7% | 35.5% | 23% | 5.6% | 1.6% | 0.64% | 0.03% |
| Apr 2026 | 33.8% | 35.4% | 23% | 5.6% | 1.5% | 0.73% | 0.02% |
| May 2026 | 33% | 34.8% | 22.7% | 6.7% | 1.8% | 0.99% | 0.02% |
| Jun 2026 | 32.6% | 30.6% | 24.5% | 8.7% | 2.4% | 1.2% | 0.03% |
| Jul 2026 | 33.2% | 31% | 25.1% | 7.3% | 2.4% | 1.1% | 0.03% |
| Aug 2026 | 33.2% | 31.5% | 25.7% | 6.1% | 2.4% | 1.1% | 0.02% |
| Sep 2026 | 33.7% | 32% | 25.6% | 6.2% | 2% | 0.49% | 0.01% |
How has the Otter and VEED comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Otter took it in February 2026, VEED took it in June 2026.
- Across the 12 months ending September 2026, Otter’s share of searches among caption and subtitle tools worldwide moved from 33.6% to 32%, and its estimated monthly branded searches moved from 567K to 382K.
- Across the 12 months ending September 2026, VEED’s share of searches among caption and subtitle tools worldwide moved from 36.4% to 33.7%, and its estimated monthly branded searches moved from 614K to 402K.
How did search popularity change for caption and subtitle tools worldwide in September 2026?
2 changes
In September 2026, Otter gained share of searches among caption and subtitle tools worldwide, from 31.5% to 32%.
In September 2026, VEED gained share of searches among caption and subtitle tools worldwide, from 33.2% to 33.7%.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using Otter’s and VEED’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among caption and subtitle tools
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