Brandwave

Bolster Pillow brands:Which are searched most?

In September 2026, IKEA was the most searched among bolster Pillow brands worldwide, with an estimated 55.6M branded searches and 87.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. IKEA87.6%
  2. Orange11.8%
  3. Purple0.42%
  4. Blue0.14%
  5. Green Velvet0.04%

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Share of SearchLeaderboard

Compare the bolster pillow brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among bolster Pillow brands worldwide, by month

Share of Search by month for IKEA, Orange. The figures are in the table below the chart.

View monthly share of search table
MonthIKEAOrangePurpleBlueGreen Velvet
Oct 202585.3%14.1%0.41%0.17%0.03%
Nov 202585.1%14.1%0.61%0.2%0.04%
Dec 202585.3%14.1%0.41%0.2%0.03%
Jan 202685.3%14.1%0.42%0.2%0.02%
Feb 202685.1%14.1%0.61%0.2%0.02%
Mar 202682.4%16.6%0.72%0.2%0.03%
Apr 202685.1%14.1%0.61%0.17%0.03%
May 202685%14%0.73%0.17%0.03%
Jun 202685.2%14.1%0.5%0.17%0.03%
Jul 202685.2%14.1%0.5%0.2%0.03%
Aug 202687.5%11.8%0.51%0.17%0.03%
Sep 202687.6%11.8%0.42%0.14%0.04%

This month’s ranking, September 2026

  1. 1.IKEA

    87.6%

    Held 1st. 55.6M estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Orange

    11.8%

    Held 2nd. 7.5M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Purple

    0.42%

    Held 3rd. 269K estimated branded searches, -17.1% vs prior month. Share -0.1 points.

  4. 4.Blue

    0.14%

    Held 4th. 88.8K estimated branded searches, -18.2% vs prior month. Share 0 points.

  5. 5.Green Velvet

    0.04%

    Held 5th. 27.2K estimated branded searches, +48.7% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among bolster Pillow brands worldwide?

In September 2026, IKEA was the most searched among bolster Pillow brands worldwide, with an estimated 55.6M branded searches and 87.6% estimated Share of Search within this set. Orange is in 2nd place, 75.7 percentage points behind at 11.8% Share of Search.

Global bolster Pillow brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
IKEA85.3% → 87.6%87.6%Sep 202682.4%Mar 20261st
Orange14.1% → 11.8%16.6%Mar 202611.8%Aug 20262nd
Purple0.41% → 0.42%0.73%May 20260.41%Oct 20253rd
Blue0.17% → 0.14%0.2%Feb 20260.14%Sep 20264th
Green Velvet0.03% → 0.04%0.04%Sep 20260.02%Jan 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, IKEA’s estimated Share of Search among bolster Pillow brands worldwide increased from 85.3% to 87.6%.
  • Across the 12 months ending September 2026, Orange’s estimated Share of Search among bolster Pillow brands worldwide decreased from 14.1% to 11.8%.
  • Across the 12 months ending September 2026, IKEA’s estimated Share of Search among bolster Pillow brands worldwide peaked at 87.6% in September 2026 and was lowest at 82.4% in March 2026.
  • Across the 12 months ending September 2026, Orange’s estimated Share of Search among bolster Pillow brands worldwide peaked at 16.6% in March 2026 and was lowest at 11.8% in August 2026.
  • Across the 12 months ending September 2026, Purple, Blue and Green Velvet held steady: their estimated Share of Search among bolster Pillow brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for bolster Pillow brands worldwide in September 2026?

  1. Estimated monthly branded searches for Green Velvet worldwide rose 22.1% over 12 measured months, from 22.3K to 27.2K in September 2026.

  2. Estimated monthly branded searches for Blue worldwide fell 18.2% over 12 measured months, from 109K to 88.8K in September 2026.

  3. Estimated monthly branded searches for Orange worldwide fell 18.1% over 12 measured months, from 9.2M to 7.5M in September 2026.

How the Brand Demand Index is measured

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