Brandwave

Bluetooth receiver brands:Which are searched most?

In September 2026, Yamaha was the most searched among bluetooth receiver brands worldwide, with an estimated 4.1M branded searches and 63.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Yamaha63.5%
  2. Logitech26.8%
  3. Bose9.6%
  4. Mpow0.08%

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Share of SearchLeaderboard

Compare the Bluetooth receiver brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among bluetooth receiver brands worldwide, by month

Share of Search by month for Yamaha, Logitech, Bose. The figures are in the table below the chart.

View monthly share of search table
MonthYamahaLogitechBoseMpow
Oct 202559.4%30.3%10.1%0.12%
Nov 202556.1%29.5%14.2%0.11%
Dec 202556.8%29.7%13.4%0.11%
Jan 202659.3%31.3%9.3%0.1%
Feb 202663.7%27.9%8.3%0.1%
Mar 202667.8%24.4%7.8%0.09%
Apr 202663.8%27.3%8.9%0.08%
May 202663.2%26.8%9.9%0.1%
Jun 202663.5%26.6%9.8%0.08%
Jul 202666.3%23.2%10.4%0.09%
Aug 202662.7%26.5%10.7%0.08%
Sep 202663.5%26.8%9.6%0.08%

This month’s ranking, September 2026

  1. 1.Yamaha

    63.5%

    Held 1st. 4.1M estimated branded searches, 0% vs prior month. Share +0.8 points.

  2. 2.Logitech

    26.8%

    Held 2nd. 1.7M estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Bose

    9.6%

    Held 3rd. 617K estimated branded searches, -11.3% vs prior month. Share -1.1 points.

  4. 4.Mpow

    0.08%

    Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among bluetooth receiver brands worldwide?

In September 2026, Yamaha was the most searched among bluetooth receiver brands worldwide, with an estimated 4.1M branded searches and 63.5% estimated Share of Search within this set. Logitech is in 2nd place, 36.7 percentage points behind at 26.8% Share of Search.

Global bluetooth receiver brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Yamaha59.4% → 63.5%67.8%Mar 202656.1%Nov 20251st
Logitech30.3% → 26.8%31.3%Jan 202623.2%Jul 20262nd
Bose10.1% → 9.6%14.2%Nov 20257.8%Mar 20263rd
Mpow0.12% → 0.08%0.12%Oct 20250.08%Aug 20264th

Each finding as a sentence

  • Across the 12 months ending September 2026, Yamaha’s estimated Share of Search among bluetooth receiver brands worldwide increased from 59.4% to 63.5%.
  • Across the 12 months ending September 2026, Logitech’s estimated Share of Search among bluetooth receiver brands worldwide decreased from 30.3% to 26.8%.
  • Across the 12 months ending September 2026, Bose’s estimated Share of Search among bluetooth receiver brands worldwide decreased from 10.1% to 9.6%.
  • Across the 12 months ending September 2026, Yamaha’s estimated Share of Search among bluetooth receiver brands worldwide peaked at 67.8% in March 2026 and was lowest at 56.1% in November 2025.
  • Across the 12 months ending September 2026, Logitech’s estimated Share of Search among bluetooth receiver brands worldwide peaked at 31.3% in January 2026 and was lowest at 23.2% in July 2026.
  • Across the 12 months ending September 2026, Bose’s estimated Share of Search among bluetooth receiver brands worldwide peaked at 14.2% in November 2025 and was lowest at 7.8% in March 2026.
  • Across the 12 months ending September 2026, Mpow held steady: its estimated Share of Search among bluetooth receiver brands worldwide moved less than 0.5 percentage points.

How did search popularity change for bluetooth receiver brands worldwide in September 2026?

  1. In September 2026, Yamaha gained estimated Share of Search among bluetooth receiver brands worldwide, from 62.7% to 63.5%.

  2. In September 2026, Bose lost estimated Share of Search among bluetooth receiver brands worldwide, from 10.7% to 9.6%.

  3. Estimated monthly branded searches for Mpow worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.

  4. Estimated monthly branded searches for Logitech worldwide fell 17.3% over 12 measured months, from 2.1M to 1.7M in September 2026.

How the Brand Demand Index is measured

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