Bath bombs:Which brands are most popular in search?
In August 2026, Bath & Body Works was the most searched among bath bombs worldwide, with an estimated 6.1M branded searches and 83.3% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
- Bath & Body Works83.3%
Lush16.6%- Bomb Cosmetics0.05%
- Mio<0.01%
- Life of Luxury—
- Rose Beauty—
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Share of SearchLeaderboard
Compare the bath bombs shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bath & Body Works, Lush. The figures are in the table below the chart.
View monthly share of search table
| Month | Bath & Body Works | Lush | Bomb Cosmetics | Mio | Life of Luxury | Rose Beauty |
|---|---|---|---|---|---|---|
| Oct 2025 | 76.9% | 23% | 0.1% | <0.01% | — | — |
| Nov 2025 | 80.1% | 19.8% | 0.07% | <0.01% | — | — |
| Dec 2025 | 80.2% | 19.8% | 0.06% | <0.01% | — | — |
| Jan 2026 | 73.1% | 26.8% | 0.1% | <0.01% | — | — |
| Feb 2026 | 80.3% | 19.6% | 0.09% | <0.01% | — | — |
| Mar 2026 | 76.9% | 23.1% | 0.08% | <0.01% | — | — |
| Apr 2026 | 80.3% | 19.6% | 0.09% | <0.01% | — | — |
| May 2026 | 80.3% | 19.6% | 0.07% | <0.01% | — | — |
| Jun 2026 | 83.3% | 16.6% | 0.05% | <0.01% | — | — |
| Jul 2026 | 80.3% | 19.6% | 0.06% | <0.01% | — | — |
| Aug 2026 | 83.3% | 16.6% | 0.05% | <0.01% | — | — |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 83.3% | 6.1M | +22.4% | +3 points | |
| 2, held 2nd | 16.6% | 1.2M | 0% | -3 points | |
| 3, held 3rd | 0.05% | 3.6K | 0% | 0 points | |
| 4, held 4th | <0.01% | 210 | 0% | 0 points | |
| —, not measured this month | — | — | — | — | |
| —, not measured this month | — | — | — | — |
83.3%
Held 1st. 6.1M estimated branded searches, +22.4% vs prior month. Share +3 points.
2.
Lush16.6%
Held 2nd. 1.2M estimated branded searches, 0% vs prior month. Share -3 points.
0.05%
Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
4.Mio
<0.01%
Held 4th. 210 estimated branded searches, 0% vs prior month. Share 0 points.
Not measured this month. — estimated branded searches, — vs prior month. Share —.
—
Not measured this month. — estimated branded searches, — vs prior month. Share —.
Compare search popularity between leading brands
Which brand is most popular in search among bath bombs worldwide?
4 brands
In August 2026, Bath & Body Works was the most searched among bath bombs worldwide, with an estimated 6.1M branded searches and 83.3% estimated Share of Search within this set. Lush is in 2nd place, 66.7 percentage points behind at 16.6% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Bath & Body Works | 76.9% → 83.3% | 83.3%Jun 2026 | 73.1%Jan 2026 | 1st |
| Lush | 23% → 16.6% | 26.8%Jan 2026 | 16.6%Jun 2026 | 2nd |
| Bomb Cosmetics | 0.1% → 0.05% | 0.1%Oct 2025 | 0.05%Jun 2026 | 3rd |
| Mio | <0.01% | <0.01%Mar 2026 | <0.01%Dec 2025 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Bath & Body Works’ estimated Share of Search among bath bombs worldwide increased from 76.9% to 83.3%.
- Across the 11 months ending August 2026, Lush’s estimated Share of Search among bath bombs worldwide decreased from 23% to 16.6%.
- Across the 11 months ending August 2026, Bath & Body Works’ estimated Share of Search among bath bombs worldwide peaked at 83.3% in June 2026 and was lowest at 73.1% in January 2026.
- Across the 11 months ending August 2026, Lush’s estimated Share of Search among bath bombs worldwide peaked at 26.8% in January 2026 and was lowest at 16.6% in June 2026.
- Across the 11 months ending August 2026, Bomb Cosmetics, Mio, Life of Luxury and Rose Beauty held steady: their estimated Share of Search among bath bombs worldwide each moved less than 0.5 percentage points.
How did search popularity change for bath bombs worldwide in August 2026?
4 changes
In August 2026, Bath & Body Works gained estimated Share of Search among bath bombs worldwide, from 80.3% to 83.3%.
In August 2026, Lush lost estimated Share of Search among bath bombs worldwide, from 19.6% to 16.6%.
Estimated monthly branded searches for Bomb Cosmetics worldwide fell 55.6% over 11 measured months, from 8.1K to 3.6K in August 2026.
Estimated monthly branded searches for Mio worldwide fell 34.4% over 11 measured months, from 320 to 210 in August 2026.
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