Brandwave

Acronis vs Backblaze:Which is searched more?

In September 2026, Backblaze had more branded searches than Acronis among backup software worldwide. Backblaze was estimated to have 135K branded searches compared to Acronis’ 90.5K, and held a 35.7% Share of Search versus Acronis’ 23.9%. These are worldwide searches for English-language branded terms.

Share of Search among backup software worldwide in September 2026Which is more popular in search, Acronis or Backblaze?
Acronis23.9%90.5K searches
vs
Backblaze35.7%135K searches

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Which is more popular in search, Acronis or Backblaze?

Compare the software used to back up computers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Acronis and Backblaze among backup software worldwide, by month

Share of Search by month for Backblaze, Acronis. The figures are in the table below the chart.

View monthly share of search table
MonthBackblazeVeeamAcronisDattoDruvaCarbonite
Oct 202523.2%36.7%28.2%6.9%3.8%1.1%
Nov 202526.7%34.7%26.7%6.5%4.4%1.1%
Dec 202528.3%36.7%23.1%6.9%3.8%1.1%
Jan 202626.7%34.7%26.7%6.5%4.4%1.1%
Feb 202621.7%42.2%21.7%8%5.3%1.1%
Mar 202618.7%44.3%22.9%8.4%4.6%1.1%
Apr 202622.6%44%18.5%8.3%5.5%1.1%
May 202623%42.9%18.8%8.5%5.6%1.1%
Jun 202629.3%38.1%19.6%7.2%4.8%0.96%
Jul 202627.4%35.6%22.4%8.2%5.5%0.9%
Aug 202631.5%33.5%21.1%7.7%5.2%1%
Sep 202635.7%29.8%23.9%5.9%3.9%0.77%

How has the Acronis and Backblaze comparison changed over the last 12 months?

  • The lead changed hands 3 times in the 12 months ending September 2026: Backblaze took it in December 2025, Acronis took it in March 2026, Backblaze took it in April 2026.
  • Across the 12 months ending September 2026, Acronis’ estimated Share of Search among backup software worldwide moved from 28.2% to 23.9%, and its estimated monthly branded searches moved from 110K to 90.5K.
  • Across the 12 months ending September 2026, Backblaze’s estimated Share of Search among backup software worldwide moved from 23.2% to 35.7%, and its estimated monthly branded searches moved from 90.5K to 135K.

How did search popularity change for backup software worldwide in September 2026?

  1. In September 2026, Backblaze overtook Veeam to become the leader among backup software worldwide, with 35.7% estimated Share of Search.

  2. In September 2026, Acronis gained estimated Share of Search among backup software worldwide, from 21.1% to 23.9%.

Other head-to-heads among backup software

How each brand is measured

Brandwave collects information about searches that people make online using Acronis’ and Backblaze’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Acronis

1 branded search term

  • acronis

Backblaze

1 branded search term

  • backblaze

How the Brand Demand Index is measured

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