Brandwave

Azure Devops brands:Which are searched most?

In September 2026, Jira was the most searched among azure Devops brands worldwide, with an estimated 1.9M branded searches and 84% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Jira84%
  2. Terraform11%
  3. SonarQube4.9%

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Share of SearchLeaderboard

Compare the azure devops brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among azure Devops brands worldwide, by month

Share of Search by month for Jira, Terraform, SonarQube. The figures are in the table below the chart.

View monthly share of search table
MonthJiraTerraformSonarQube
Oct 202580.1%12.8%7%
Nov 202580.3%12.7%7%
Dec 202576.8%15%8.2%
Jan 202680.3%12.7%7%
Feb 202680.3%12.7%7%
Mar 202680.1%12.8%7%
Apr 202680.3%12.7%7%
May 202680.3%12.7%7%
Jun 202680.2%12.8%7%
Jul 202681.2%13%5.8%
Aug 202683.2%10.9%5.9%
Sep 202684%11%4.9%

This month’s ranking, September 2026

  1. 1.Jira

    84%

    Held 1st. 1.9M estimated branded searches, +21.4% vs prior month. Share +0.8 points.

  2. Held 2nd. 246K estimated branded searches, +22.4% vs prior month. Share +0.2 points.

  3. 3.SonarQube

    4.9%

    Held 3rd. 110K estimated branded searches, 0% vs prior month. Share -1 points.

Compare search popularity between leading brands

Which brand is most popular in search among azure Devops brands worldwide?

In September 2026, Jira was the most searched among azure Devops brands worldwide, with an estimated 1.9M branded searches and 84% estimated Share of Search within this set. Terraform is in 2nd place, 73 percentage points behind at 11% Share of Search.

Global azure Devops brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Jira80.1% → 84%84%Sep 202676.8%Dec 20251st
Terraform12.8% → 11%15%Dec 202510.9%Aug 20262nd
SonarQube7% → 4.9%8.2%Dec 20254.9%Sep 20263rd

Each finding as a sentence

  • Across the 12 months ending September 2026, Jira’s estimated Share of Search among azure Devops brands worldwide increased from 80.1% to 84%.
  • Across the 12 months ending September 2026, Terraform’s estimated Share of Search among azure Devops brands worldwide decreased from 12.8% to 11%.
  • Across the 12 months ending September 2026, SonarQube’s estimated Share of Search among azure Devops brands worldwide decreased from 7% to 4.9%.
  • Across the 12 months ending September 2026, Jira’s estimated Share of Search among azure Devops brands worldwide peaked at 84% in September 2026 and was lowest at 76.8% in December 2025.
  • Across the 12 months ending September 2026, Terraform’s estimated Share of Search among azure Devops brands worldwide peaked at 15% in December 2025 and was lowest at 10.9% in August 2026.
  • Across the 12 months ending September 2026, SonarQube’s estimated Share of Search among azure Devops brands worldwide peaked at 8.2% in December 2025 and was lowest at 4.9% in September 2026.

How did search popularity change for azure Devops brands worldwide in September 2026?

  1. In September 2026, Jira gained estimated Share of Search among azure Devops brands worldwide, from 83.2% to 84%.

  2. In September 2026, SonarQube lost estimated Share of Search among azure Devops brands worldwide, from 5.9% to 4.9%.

  3. Estimated monthly branded searches for Terraform worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

How the Brand Demand Index is measured

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