Brandwave

Lenox vs Milwaukee:Which is searched more?

In September 2026, Milwaukee had more branded searches than Lenox among aviation snips brands worldwide. Milwaukee was estimated to have 1.8M branded searches compared to Lenox’s 135K, and held a 58% Share of Search versus Lenox’s 4.3%. These are worldwide searches for English-language branded terms.

Share of Search among aviation snips brands worldwide in September 2026Which is more popular in search, Lenox or Milwaukee?
Lenox4.3%135K searches
vs
Milwaukee58%1.8M searches

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Which is more popular in search, Lenox or Milwaukee?

Compare the aviation snips brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lenox and Milwaukee among aviation snips brands worldwide, by month

Share of Search by month for Milwaukee, Lenox. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeDeWaltCraftsmanKnipexLenoxBesseyIrwinMidWest Homes for Pets
Oct 202563.2%19%6.9%5.7%4.7%0.34%0.19%0.05%
Nov 202560.1%22.1%6.6%5.4%5.4%0.32%0.14%0.04%
Dec 202558.5%21.5%7.9%5.2%6.4%0.32%0.14%0.04%
Jan 202657.4%21.1%9.4%6.3%5.2%0.38%0.17%0.05%
Feb 202657.2%21%11.5%6.3%3.4%0.38%0.17%0.04%
Mar 202655.3%20.3%13.6%6.1%4.1%0.37%0.16%0.05%
Apr 202657.2%21%11.5%6.3%3.4%0.38%0.17%0.05%
May 202657.4%21.1%11.5%5.2%4.2%0.31%0.17%0.05%
Jun 202657.4%21.1%11.5%5.2%4.2%0.31%0.14%0.05%
Jul 202659.8%18%12%5.4%4.4%0.26%0.14%0.05%
Aug 202656.8%20.9%11.4%6.2%4.2%0.25%0.14%0.05%
Sep 202658%21.3%9.5%6.4%4.3%0.31%0.14%0.04%

How has the Lenox and Milwaukee comparison changed over the last 12 months?

  • Milwaukee was ahead of Lenox in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Lenox’s estimated Share of Search among aviation snips brands worldwide moved from 4.7% to 4.3%, and its estimated monthly branded searches moved from 165K to 135K.
  • Across the 12 months ending September 2026, Milwaukee’s estimated Share of Search among aviation snips brands worldwide moved from 63.2% to 58%, and its estimated monthly branded searches moved from 2.2M to 1.8M.

How did search popularity change for aviation snips brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among aviation snips brands worldwide, from 56.8% to 58%.

  2. Estimated monthly branded searches for Lenox worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

Other head-to-heads among aviation snips brands

How each brand is measured

Brandwave collects information about searches that people make online using Lenox’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lenox

1 branded search term

  • lenox

Milwaukee

1 branded search term

  • milwaukee

How the Brand Demand Index is measured

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