Graco vs Wagner:Which is more popular?
In September 2026, Wagner had more branded searches than Graco among airless sprayer brands worldwide. Wagner had about 246,000 branded searches, while Graco had 37,000. Wagner made up 85.6% of all airless sprayer brand searches we track, and Graco accounted for 12.9%. When we asked ChatGPT and Google AI Overviews about airless sprayer brands, Graco appeared in all four answers and Wagner in three. Graco was mentioned before Wagner in every answer.
Who do people search for more?
Wagner, about 7 searches for every 1 for Graco
Who does AI mention more?
Graco, mentioned in every answer we collected
Who does AI recommend more?
Graco, named ahead of Wagner in every answer
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Top airless sprayer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Graco appeared in all four answers. Wagner was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Graco was listed before Wagner in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
See every answer about airless sprayer brands
4 answers
Asked ChatGPT
“Which airless sprayer brand should I buy?”
Asked ChatGPT
“What are the best airless sprayer brands?”
Asked ChatGPT
“What's the best airless sprayer brand for painting a house?”
Searched Google, AI Overview
“house paint sprayer”
Searched Google, AI Overview
“airless paint sprayer”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Graco or Wagner more popular in search?
This chart shows how often people search Google for Graco and Wagner by name. Each line represents a brand's share of searches for all three airless sprayer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Wagner, Graco. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wagner | Graco | Titan |
|---|---|---|---|
| Oct 2025 | 85% | 13.5% | 1.5% |
| Nov 2025 | 87.1% | 11.3% | 1.6% |
| Dec 2025 | 87.9% | 10.8% | 1.3% |
| Jan 2026 | 87.9% | 10.8% | 1.3% |
| Feb 2026 | 87.3% | 11.4% | 1.3% |
| Mar 2026 | 85.9% | 12.9% | 1.3% |
| Apr 2026 | 85.6% | 12.9% | 1.5% |
| May 2026 | 87.9% | 10.8% | 1.3% |
| Jun 2026 | 85.6% | 12.9% | 1.5% |
| Jul 2026 | 87.1% | 11.4% | 1.6% |
| Aug 2026 | 85.6% | 12.9% | 1.5% |
| Sep 2026 | 85.6% | 12.9% | 1.5% |
How has the Graco and Wagner comparison changed over the last 12 months?
3 findings
- Wagner was ahead of Graco in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Graco’s share of searches among airless sprayer brands worldwide moved from 13.5% to 12.9%, and its estimated monthly branded searches moved from 47.9K to 37K.
- Across the 12 months ending September 2026, Wagner’s share of searches among airless sprayer brands worldwide moved from 85% to 85.6%, and its estimated monthly branded searches moved from 301K to 246K.
How did search popularity change for airless sprayer brands worldwide in September 2026?
2 changes
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Graco’s and Wagner’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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