BaByliss vs Shark:Which is searched more?
In September 2026, BaByliss had more branded searches than Shark among air styler brands worldwide. BaByliss was estimated to have 616K branded searches compared to Shark’s 1.6K, and held an 11% Share of Search versus Shark’s 0.03%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, BaByliss or Shark?
Compare the air styler brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for BaByliss, Shark. The figures are in the table below the chart.
View monthly share of search table
| Month | Dyson | BaByliss | Shark |
|---|---|---|---|
| Oct 2025 | 89.1% | 10.9% | 0.03% |
| Nov 2025 | 89.2% | 10.8% | 0.04% |
| Dec 2025 | 87% | 13% | 0.05% |
| Jan 2026 | 89% | 11% | 0.03% |
| Feb 2026 | 89% | 11% | 0.03% |
| Mar 2026 | 87% | 13% | 0.03% |
| Apr 2026 | 87.1% | 12.9% | 0.03% |
| May 2026 | 87.1% | 12.9% | 0.03% |
| Jun 2026 | 87.2% | 12.8% | 0.03% |
| Jul 2026 | 84.7% | 15.3% | 0.03% |
| Aug 2026 | 87% | 13% | 0.03% |
| Sep 2026 | 89% | 11% | 0.03% |
How has the BaByliss and Shark comparison changed over the last 12 months?
3 findings
- BaByliss was ahead of Shark in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BaByliss’ estimated Share of Search among air styler brands worldwide moved from 10.9% to 11%, and its estimated monthly branded searches moved from 610K to 616K.
- Across the 12 months ending September 2026, Shark’s estimated Share of Search among air styler brands worldwide held steady at 0.03%, and its estimated monthly branded searches held steady at 1.6K.
How did search popularity change for air styler brands worldwide in September 2026?
1 change
In September 2026, BaByliss lost estimated Share of Search among air styler brands worldwide, from 13% to 11%.
Other head-to-heads among air styler brands
How each brand is measured
Brandwave collects information about searches that people make online using BaByliss’ and Shark’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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