Bostitch vs DeWalt:Which is more popular?
In September 2026, DeWalt had more branded searches than Bostitch among air nailer brands worldwide. DeWalt had about 673,000 branded searches, while Bostitch had 27,100. DeWalt made up 17.2% of all air nailer brand searches we track, and Bostitch accounted for 0.69%. When we asked ChatGPT and Google AI Overviews about air nailer brands, DeWalt appeared in all four answers and Bostitch in three. Bostitch was mentioned before DeWalt in three out of four answers.
Who do people search for more?
DeWalt, about 25 searches for every 1 for Bostitch
Who does AI mention more?
DeWalt, mentioned in every answer we collected
Who does AI recommend more?
Bostitch, named ahead of DeWalt in 3 of 4 answers
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Top air nailer brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, DeWalt appeared in all four answers. Bostitch was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Bostitch was listed before DeWalt in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- DeWalt4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Senco4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Metabo4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Bostitch3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Milwaukee2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Makita2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Paslode2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
MAX2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Hitachi1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Craftsman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about air nailer brands
4 answers
Asked ChatGPT
“Which air nailer brand should I buy?”
Asked ChatGPT
“What are the best air nailer brands?”
Asked ChatGPT
“What's the best air nailer brand for a workshop?”
Searched Google, AI Overview
“pneumatic nailer”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“nail gun brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Bostitch or DeWalt more popular in search?
This chart shows how often people search Google for Bostitch and DeWalt by name. Each line represents a brand's share of searches for all 11 air nailer brands we track, month by month, from English-language searches worldwide.
Share of searches by month for DeWalt, Bostitch. The figures are in the table below the chart.
View monthly share of searches table
| Month | Milwaukee | Makita | DeWalt | Craftsman | Senco | Bostitch | Paslode | Metabo | MAX | Hitachi | Bosch |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.9% | 30% | 14.4% | 5.3% | 1.3% | 0.58% | 0.47% | 0.14% | 0.02% | <0.01% | <0.01% |
| Nov 2025 | 46.2% | 29.5% | 17% | 5.1% | 1% | 0.56% | 0.37% | 0.2% | 0.01% | <0.01% | <0.01% |
| Dec 2025 | 48.3% | 25.5% | 17.7% | 6.5% | 0.88% | 0.58% | 0.32% | 0.17% | 0.01% | <0.01% | <0.01% |
| Jan 2026 | 47.1% | 25.3% | 17.3% | 7.7% | 1.3% | 0.7% | 0.38% | 0.17% | 0.02% | <0.01% | <0.01% |
| Feb 2026 | 46.5% | 24.5% | 17.1% | 9.4% | 1.3% | 0.69% | 0.38% | 0.17% | 0.02% | <0.01% | <0.01% |
| Mar 2026 | 43.4% | 27.5% | 16% | 10.7% | 1.2% | 0.64% | 0.43% | 0.19% | 0.02% | <0.01% | <0.01% |
| Apr 2026 | 46.3% | 24.9% | 17% | 9.3% | 1% | 0.69% | 0.46% | 0.21% | 0.02% | <0.01% | <0.01% |
| May 2026 | 46.2% | 25.1% | 17% | 9.3% | 1% | 0.68% | 0.46% | 0.2% | 0.01% | <0.01% | <0.01% |
| Jun 2026 | 46.3% | 25.1% | 17% | 9.3% | 1% | 0.56% | 0.37% | 0.2% | 0.01% | <0.01% | <0.01% |
| Jul 2026 | 50.2% | 22.3% | 15.1% | 10.1% | 1.1% | 0.61% | 0.41% | 0.18% | 0.01% | <0.01% | <0.01% |
| Aug 2026 | 46.3% | 25.1% | 17% | 9.3% | 1% | 0.68% | 0.37% | 0.2% | 0.01% | <0.01% | <0.01% |
| Sep 2026 | 46.8% | 25.7% | 17.2% | 7.7% | 1.3% | 0.69% | 0.46% | 0.21% | 0.02% | <0.01% | <0.01% |
How has the Bostitch and DeWalt comparison changed over the last 12 months?
3 findings
- DeWalt was ahead of Bostitch in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bostitch’s share of searches among air nailer brands worldwide moved from 0.58% to 0.69%, and its estimated monthly branded searches held steady at 27.1K.
- Across the 12 months ending September 2026, DeWalt’s share of searches among air nailer brands worldwide moved from 14.4% to 17.2%, and its estimated monthly branded searches held steady at 673K.
How did search popularity change for air nailer brands worldwide in September 2026?
0 changes
Neither Bostitch nor DeWalt moved beyond provider rounding among air nailer brands in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Bostitch’s and DeWalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among air nailer brands
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