Brandwave

Canva vs remove.bg:Which is more popular?

In September 2026, Canva had more branded searches than remove.bg among AI image editing tools worldwide. Canva had about 188.2 million branded searches, while remove.bg had 16.8 million. Canva made up 89.6% of all AI image editing tool searches we track, and remove.bg accounted for 8%. When we asked ChatGPT and Google AI Overviews about AI image editing tools, Canva appeared in all five answers and remove.bg in none.

Among AI image editing tools worldwide in September 2026

Who do people search for more?

Canva, about 11 searches for every 1 for remove.bg

Canva 188M searchesremove.bg 16.8M searches

Who does AI mention more?

Canva, mentioned in every answer we collected

Canva in 5 of 5remove.bg in 0 of 5

Who does AI recommend more?

Canva, the only one of the two named

Canva first in 4remove.bg never named

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Top AI image editing tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. remove.bg did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Adobe Photoshop1st
  2. Canva2nd
  3. Adobe Firefly3rd
  4. Luminar Neo4th
  5. Photoroom5th
  6. remove.bg–
  7. Picsart–
  8. Pixelcut–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canva5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adobe Photoshop5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Luminar Neo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Adobe Firefly2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Picsart1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Photoroom1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • remove.bg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pixelcut0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI image editing tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Canva or remove.bg more popular in search?

This chart shows how often people search Google for Canva and remove.bg by name. Each line represents a brand's share of searches for all eight AI image editing tools we track, month by month, from English-language searches worldwide.

Canva and remove.bg among AI image editing tools worldwide, by month

Share of searches by month for Canva, remove.bg. The figures are in the table below the chart.

View monthly share of searches table
MonthCanvaremove.bgPicsartAdobe FireflyPhotoroomAdobe PhotoshopPixelcutLuminar Neo
Oct 202588%9.7%0.81%0.38%0.47%0.32%0.26%0.04%
Nov 202585.7%11.5%0.99%0.46%0.56%0.37%0.31%0.06%
Dec 202585.4%11.5%1.2%0.46%0.55%0.46%0.37%0.06%
Jan 202687.7%9.7%1%0.38%0.57%0.31%0.31%0.05%
Feb 202687.9%9.7%0.96%0.38%0.47%0.31%0.26%0.04%
Mar 202687.7%9.7%1%0.46%0.57%0.31%0.21%0.04%
Apr 202687.7%9.6%1.2%0.46%0.57%0.31%0.17%0.05%
May 202687.7%9.6%1.1%0.57%0.57%0.25%0.17%0.04%
Jun 202685.5%11.4%1.3%0.55%0.67%0.3%0.2%0.04%
Jul 202683.1%13.4%1.5%0.65%0.79%0.36%0.24%0.05%
Aug 202685.6%11.4%1.2%0.55%0.55%0.3%0.25%0.03%
Sep 202689.6%8%0.86%0.48%0.48%0.32%0.18%0.02%

How has the Canva and remove.bg comparison changed over the last 12 months?

3 findings
  • Canva was ahead of remove.bg in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Canva’s share of searches among AI image editing tools worldwide moved from 88% to 89.6%, and its estimated monthly branded searches moved from 229M to 188M.
  • Across the 12 months ending September 2026, remove.bg’s share of searches among AI image editing tools worldwide moved from 9.7% to 8%, and its estimated monthly branded searches moved from 25.4M to 16.8M.

How did search popularity change for AI image editing tools worldwide in September 2026?

2 changes
  1. In September 2026, Canva gained share of searches among AI image editing tools worldwide, from 85.6% to 89.6%.

  2. In September 2026, remove.bg lost share of searches among AI image editing tools worldwide, from 11.4% to 8%.

How are branded searches counted?

63 search terms

Brandwave collects information about searches that people make online using Canva’s and remove.bg’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Canva

61 branded search terms

  • business card canva
  • business card on canva
  • business cards canva
  • business cards on canva
  • canva
  • canva ai
  • canva app
  • canva application
  • canva apps
  • canva artificial intelligence
  • canva background remover
  • canva barcode generator
  • canva bg remover
  • canva business card
  • canva business cards
  • canva collage maker
  • canva collage photo
  • canva color wheel
  • canva colors wheel
  • canva cv maker
  • canva face swap
  • canva faceswap
  • canva for education
  • canva for educators
  • canva logos
  • canva pdf edit
  • canva pdf editable
  • canva pdf editor
  • canva photo collage
  • canva photo collages
  • canva photo editor
  • canva pic collage
  • canva print
  • canva printable
  • canva printers
  • canva printing
  • canva prints
  • canva pro
  • canva resume
  • canva resume builder

1–40 of 61

remove.bg

2 branded search terms

  • remove bg
  • removebg

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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