Brandwave

Opus Clip vs Submagic:Which is more popular?

In September 2026, Opus Clip had more branded searches than Submagic among AI clipping tools worldwide. Opus Clip had about 874,000 branded searches, while Submagic had 74,000. Opus Clip made up 63.1% of all AI clipping tool searches we track, and Submagic accounted for 5.3%. When we asked ChatGPT and Google AI Overviews about AI clipping tools, Opus Clip appeared in four of the five answers and Submagic in three. Opus Clip was mentioned before Submagic in every answer.

Among AI clipping tools worldwide in September 2026

Who do people search for more?

Opus Clip, about 12 searches for every 1 for Submagic

Opus Clip 874K searchesSubmagic 74K searches

Who does AI mention more?

Opus Clip, mentioned in 4 of 5 answers, Submagic in 3

Opus Clip in 4 of 5Submagic in 3 of 5

Who does AI recommend more?

Opus Clip, named ahead of Submagic in every answer

Opus Clip first in 4Submagic never first

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Top AI clipping tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Opus Clip was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Submagic was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Opus Clip was listed before Submagic in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Opus Clip1st
  2. Vizard2nd
  3. Klap3rd
  4. Submagic4th
  5. Descript5th
  6. Munch–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Klap5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Opus Clip4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Vizard4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Submagic3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Descript2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Munch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI clipping tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Opus Clip or Submagic more popular in search?

This chart shows how often people search Google for Opus Clip and Submagic by name. Each line represents a brand's share of searches for all six AI clipping tools we track, month by month, from English-language searches worldwide.

Opus Clip and Submagic among AI clipping tools worldwide, by month

Share of searches by month for Opus Clip, Submagic. The figures are in the table below the chart.

View monthly share of searches table
MonthOpus ClipDescriptKlapSubmagicVizardMunch
Oct 202559.1%26%5.2%5.2%4.3%0.18%
Nov 202559.7%26.2%4.3%5.3%4.3%0.15%
Dec 202561.2%22.8%5.6%5.6%4.6%0.16%
Jan 202663.2%22.7%4.6%5.6%3.7%0.2%
Feb 202659.5%26.1%4.3%6.4%3.5%0.13%
Mar 202660.5%25.5%4.2%6.3%3.4%0.13%
Apr 202660.5%25.5%4.2%6.3%3.4%0.12%
May 202661.4%22%4.4%6.6%5.4%0.1%
Jun 202661.1%21.9%4.4%8%4.4%0.14%
Jul 202665.2%19.9%4.9%6%4%0.1%
Aug 202661.4%22%6.6%5.4%4.4%0.09%
Sep 202663.1%21.7%5.3%5.3%4.4%0.09%

How has the Opus Clip and Submagic comparison changed over the last 12 months?

3 findings
  • Opus Clip was ahead of Submagic in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Opus Clip’s share of searches among AI clipping tools worldwide moved from 59.1% to 63.1%, and its estimated monthly branded searches moved from 838K to 874K.
  • Across the 12 months ending September 2026, Submagic’s share of searches among AI clipping tools worldwide moved from 5.2% to 5.3%, and its estimated monthly branded searches held steady at 74K.

How did search popularity change for AI clipping tools worldwide in September 2026?

2 changes
  1. In September 2026, Opus Clip gained share of searches among AI clipping tools worldwide, from 61.4% to 63.1%.

  2. Submagic’s share of searches among AI clipping tools worldwide has lost ground for 3 months in a row, from 8% to 5.3% in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Opus Clip’s and Submagic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Opus Clip

2 branded search terms

  • opus clip
  • opusclip

Submagic

1 branded search term

  • submagic

How the Brand Demand Index is measured

Other head-to-heads among AI clipping tools

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