Aged care software:Which brands are most popular in search?
In August 2026, Birdie was the most searched among aged care software worldwide, with an estimated 450K branded searches and 88.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Birdie88.8%- VCare4.4%
Person Centred Software3.6%
AlayaCare2.4%
Leecare0.87%
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Share of SearchLeaderboard
Compare the systems aged care providers run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Birdie, VCare, Person Centred Software, AlayaCare. The figures are in the table below the chart.
View monthly share of search table
| Month | Birdie | VCare | Person Centred Software | AlayaCare | Leecare |
|---|---|---|---|---|---|
| Oct 2025 | 84.9% | 6.3% | 4.2% | 3.4% | 1.2% |
| Nov 2025 | 82.1% | 7.4% | 4.9% | 4% | 1.5% |
| Dec 2025 | 82.7% | 7.5% | 5% | 3.3% | 1.5% |
| Jan 2026 | 84.1% | 6.2% | 5.1% | 3.4% | 1.2% |
| Feb 2026 | 85.9% | 5.2% | 4.2% | 3.5% | 1.3% |
| Mar 2026 | 83.5% | 6.2% | 5% | 4.1% | 1.2% |
| Apr 2026 | 84.3% | 6.2% | 4.1% | 4.1% | 1.2% |
| May 2026 | 84.1% | 6.2% | 5.1% | 3.4% | 1.2% |
| Jun 2026 | 84.1% | 6.2% | 5.1% | 3.4% | 1.2% |
| Jul 2026 | 84.1% | 6.2% | 5.1% | 3.4% | 1.2% |
| Aug 2026 | 88.8% | 4.4% | 3.6% | 2.4% | 0.87% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 88.8% | 450K | +49.5% | +4.7 points | |
| 2, held 2nd | 4.4% | 22.2K | 0% | -1.8 points | |
| 3, held 3rd | 3.6% | 18.1K | 0% | -1.5 points | |
| 4, held 4th | 2.4% | 12.1K | 0% | -1 points | |
| 5, held 5th | 0.87% | 4.4K | 0% | -0.4 points |
1.
Birdie88.8%
Held 1st. 450K estimated branded searches, +49.5% vs prior month. Share +4.7 points.
2.VCare
4.4%
Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share -1.8 points.
3.6%
Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -1.5 points.
2.4%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share -1 points.
5.
Leecare0.87%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share -0.4 points.
Compare search popularity between leading brands
Birdie vs VCare: compare search popularity
Birdie vs Person Centred Software: compare search popularity
Birdie vs AlayaCare: compare search popularity
VCare vs Person Centred Software: compare search popularity
VCare vs AlayaCare: compare search popularity
Person Centred Software vs AlayaCare: compare search popularity- Compare any of these brands
Which brand is most popular in search among aged care software worldwide?
5 brands
In August 2026, Birdie was the most searched among aged care software worldwide, with an estimated 450K branded searches and 88.8% estimated Share of Search within this set. VCare is in 2nd place, 84.4 percentage points behind at 4.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 84.9% → 88.8% | 88.8%Aug 2026 | 82.1%Nov 2025 | 1st | |
| VCare | 6.3% → 4.4% | 7.5%Dec 2025 | 4.4%Aug 2026 | 2nd |
| 4.2% → 3.6% | 5.1%Jan 2026 | 3.6%Aug 2026 | 3rd | |
| 3.4% → 2.4% | 4.1%Apr 2026 | 2.4%Aug 2026 | 4th | |
| 1.2% → 0.87% | 1.5%Dec 2025 | 0.87%Aug 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Birdie’s estimated Share of Search among aged care software worldwide increased from 84.9% to 88.8%.
- Across the 11 months ending August 2026, VCare’s estimated Share of Search among aged care software worldwide decreased from 6.3% to 4.4%.
- Across the 11 months ending August 2026, Person Centred Software’s estimated Share of Search among aged care software worldwide decreased from 4.2% to 3.6%.
- Across the 11 months ending August 2026, AlayaCare’s estimated Share of Search among aged care software worldwide decreased from 3.4% to 2.4%.
- Across the 11 months ending August 2026, Birdie’s estimated Share of Search among aged care software worldwide peaked at 88.8% in August 2026 and was lowest at 82.1% in November 2025.
- Across the 11 months ending August 2026, VCare’s estimated Share of Search among aged care software worldwide peaked at 7.5% in December 2025 and was lowest at 4.4% in August 2026.
- Across the 11 months ending August 2026, Person Centred Software’s estimated Share of Search among aged care software worldwide peaked at 5.1% in January 2026 and was lowest at 3.6% in August 2026.
- Across the 11 months ending August 2026, AlayaCare’s estimated Share of Search among aged care software worldwide peaked at 4.1% in April 2026 and was lowest at 2.4% in August 2026.
- Across the 11 months ending August 2026, Leecare held steady: its estimated Share of Search among aged care software worldwide moved less than 0.5 percentage points.
How did search popularity change for aged care software worldwide in August 2026?
4 changes

In August 2026, Birdie gained estimated Share of Search among aged care software worldwide, from 84.1% to 88.8%.
In August 2026, VCare lost estimated Share of Search among aged care software worldwide, from 6.2% to 4.4%.

In August 2026, Person Centred Software lost estimated Share of Search among aged care software worldwide, from 5.1% to 3.6%.

In August 2026, AlayaCare lost estimated Share of Search among aged care software worldwide, from 3.4% to 2.4%.

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