Brandwave

Affiliate networks:Which brands are most popular in search?

In August 2026, Awin was the most searched among affiliate networks worldwide, with an estimated 99.4K branded searches and 66.3% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Awin66.3%
  2. CJ Affiliate16.5%
  3. impact.com6.8%
  4. Rakuten Advertising5.7%
  5. Partnerize4.7%

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Share of SearchLeaderboard

Compare affiliate networks that connect advertisers with publishers and creator partners. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among affiliate networks worldwide, by month

Share of Search by month for Awin, CJ Affiliate, impact.com, Rakuten Advertising, Partnerize. The figures are in the table below the chart.

View monthly share of search table
MonthAwinCJ Affiliateimpact.comRakuten AdvertisingPartnerize
Oct 202564.7%16.7%5.1%8.6%4.9%
Nov 202560.9%16.1%5.8%11.8%5.4%
Dec 202559.7%18.2%5.6%11.2%5.3%
Jan 202663.2%16%6%8%6.8%
Feb 202664.6%13.6%6.1%10%5.7%
Mar 202655.2%28.6%5.6%5.8%4.8%
Apr 202662.8%16.7%6.5%8.4%5.5%
May 202661.9%16.5%8%6.7%6.8%
Jun 202664.1%16.6%6.9%6.8%5.5%
Jul 202665.2%16.6%6.8%5.6%5.7%
Aug 202666.3%16.5%6.8%5.7%4.7%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Awin

    66.3%

    held 1st · 99.4K estimated branded searches · +1.6% vs prior month · +1.1 points

  2. 2.CJ Affiliate

    16.5%

    held 2nd · 24.7K estimated branded searches · -0.84% vs prior month · -0.1 points

  3. 3.impact.com

    6.8%

    held 3rd · 10.1K estimated branded searches · -0.59% vs prior month · 0 points

  4. 4.Rakuten Advertising

    5.7%

    moved from 5th to 4th · 8.5K estimated branded searches · +0.95% vs prior month · +0.1 points

  5. 5.Partnerize

    4.7%

    moved from 4th to 5th · 7K estimated branded searches · -18% vs prior month · -1 points

Compare search popularity between leading brands

Which brand is most popular in search among affiliate networks worldwide?

In August 2026, Awin was the most searched among affiliate networks worldwide, with an estimated 99.4K branded searches and 66.3% estimated Share of Search within this set. CJ Affiliate is in 2nd place, 49.8 percentage points behind at 16.5% Share of Search.

Global affiliate networks, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Awin64.7% → 66.3%66.3%Aug 202655.2%Mar 20261st
CJ Affiliate16.7% → 16.5%28.6%Mar 202613.6%Feb 20262nd
impact.com5.1% → 6.8%8%May 20265.1%Oct 20254th → 3rd
Rakuten Advertising8.6% → 5.7%11.8%Nov 20255.6%Jul 20263rd → 4th
Partnerize4.9% → 4.7%6.8%May 20264.7%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Awin’s estimated Share of Search among affiliate networks worldwide increased from 64.7% to 66.3%.
  • Across the 11 months ending August 2026, impact.com’s estimated Share of Search among affiliate networks worldwide increased from 5.1% to 6.8%.
  • Across the 11 months ending August 2026, Rakuten Advertising’s estimated Share of Search among affiliate networks worldwide decreased from 8.6% to 5.7%.
  • Across the 11 months ending August 2026, Awin’s estimated Share of Search among affiliate networks worldwide peaked at 66.3% in August 2026 and was lowest at 55.2% in March 2026.
  • Across the 11 months ending August 2026, CJ Affiliate’s estimated Share of Search among affiliate networks worldwide peaked at 28.6% in March 2026 and was lowest at 13.6% in February 2026.
  • Across the 11 months ending August 2026, impact.com’s estimated Share of Search among affiliate networks worldwide peaked at 8% in May 2026 and was lowest at 5.1% in October 2025.
  • Across the 11 months ending August 2026, Rakuten Advertising’s estimated Share of Search among affiliate networks worldwide peaked at 11.8% in November 2025 and was lowest at 5.6% in July 2026.
  • Across the 11 months ending August 2026, Partnerize’s estimated Share of Search among affiliate networks worldwide peaked at 6.8% in May 2026 and was lowest at 4.7% in August 2026.
  • Across the 11 months ending August 2026, impact.com rose from 4th to 3rd among affiliate networks worldwide.
  • Across the 11 months ending August 2026, Rakuten Advertising fell from 3rd to 4th among affiliate networks worldwide.
  • Across the 11 months ending August 2026, CJ Affiliate and Partnerize held steady: their estimated Share of Search among affiliate networks worldwide each moved less than 0.5 percentage points.

How did search popularity change for affiliate networks worldwide in August 2026?

  1. In August 2026, Awin gained estimated Share of Search among affiliate networks worldwide, from 65.2% to 66.3%.

  2. In August 2026, Partnerize lost estimated Share of Search among affiliate networks worldwide, from 5.7% to 4.7%.

  3. impact.com’s estimated Share of Search among affiliate networks worldwide has lost ground for 3 months in a row, from 8% to 6.8% in August 2026.

  4. In August 2026, Rakuten Advertising rose from 5th to 4th among affiliate networks worldwide.

  5. Estimated monthly branded searches for CJ Affiliate worldwide fell 18.6% over 11 measured months, from 30.4K to 24.7K in August 2026.

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