How popular isZipRecruiter in search?
In August 2026, there were an estimated 1M branded searches for ZipRecruiter worldwide which held steady over the last 11 months. ZipRecruiter holds 1% estimated Share of Search among job boards worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Follow ZipRecruiter and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which job boards compete with ZipRecruiter?
Share of Search by month for LinkedIn, Indeed, SEEK, ZipRecruiter. The figures are in the table below the chart.
View monthly share of search table
| Month | Indeed | SEEK | Glassdoor | ZipRecruiter | |
|---|---|---|---|---|---|
| Oct 2025 | 61.1% | 33.4% | 3% | 1.6% | 0.9% |
| Nov 2025 | 56.3% | 37.7% | 3.4% | 1.9% | 0.83% |
| Dec 2025 | 61.1% | 33.4% | 3% | 1.6% | 0.9% |
| Jan 2026 | 61.1% | 33.4% | 3% | 1.6% | 0.9% |
| Feb 2026 | 56.2% | 37.6% | 3.4% | 1.8% | 1% |
| Mar 2026 | 61.1% | 33.4% | 3% | 1.6% | 0.9% |
| Apr 2026 | 56.2% | 37.6% | 3.4% | 1.8% | 1% |
| May 2026 | 56.4% | 37.7% | 3.4% | 1.5% | 1% |
| Jun 2026 | 56.4% | 37.7% | 3.4% | 1.5% | 1% |
| Jul 2026 | 56.4% | 37.7% | 3.4% | 1.5% | 1% |
| Aug 2026 | 55.9% | 37.4% | 4.1% | 1.5% | 1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 55.9% | 55.6M | 0% | -0.4 points | |
| 2, held 2nd | 37.4% | 37.2M | 0% | -0.3 points | |
| 3, held 3rd | 4.1% | 4.1M | +22.1% | +0.7 points | |
| 4, held 4th | 1.5% | 1.5M | 0% | 0 points | |
| 5, held 5th | 1% | 1M | 0% | 0 points |
1.
LinkedIn
55.9%
Held 1st. 55.6M estimated branded searches, 0% vs prior month. Share -0.4 points.
2.
Indeed37.4%
Held 2nd. 37.2M estimated branded searches, 0% vs prior month. Share -0.3 points.
3.
SEEK4.1%
Held 3rd. 4.1M estimated branded searches, +22.1% vs prior month. Share +0.7 points.
1.5%
Held 4th. 1.5M estimated branded searches, 0% vs prior month. Share 0 points.
1%
Held 5th. 1M estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between ZipRecruiter and its closest rivals
How has branded search demand for ZipRecruiter changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for ZipRecruiter worldwide held steady at 1M.
- Across the 11 months ending August 2026, ZipRecruiter’s estimated Share of Search among job boards worldwide held steady, from 0.9% to 1%.
How did search popularity change for job boards worldwide in August 2026?
3 changes
In August 2026, SEEK gained estimated Share of Search among job boards worldwide, from 3.4% to 4.1%.
Estimated monthly branded searches for LinkedIn worldwide fell 18.2% over 11 measured months, from 68M to 55.6M in August 2026.
Estimated monthly branded searches for Glassdoor worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.
How is ZipRecruiter measured?
Brandwave collects information about searches that people make online using ZipRecruiter’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- ziprecruiter
Do you work for ZipRecruiter? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is ZipRecruiter your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.