Brandwave

How popular isZhiyun in search?

In August 2026, there were an estimated 6.6K branded searches for Zhiyun worldwide which is down 33.3% over the last 11 months. Zhiyun holds 4.6% estimated Share of Search among gimbals worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. DJI83.7%
  2. Zhiyun4.6%
  3. Benro3.8%
  4. FeiyuTech3.8%
  5. Hohem3.1%
  6. Moza1.1%
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Which gimbals compete with Zhiyun?

Zhiyun against gimbals worldwide, by month

Share of Search by month for DJI, Zhiyun, Benro, FeiyuTech, Hohem. The figures are in the table below the chart.

View monthly share of search table
MonthDJIZhiyunBenroFeiyuTechHohemMoza
Oct 202573%8.7%5.8%5.8%4.7%2.1%
Nov 202575.4%7.9%5.3%5.3%4.3%1.9%
Dec 202576.8%6.7%5.4%5.4%3.6%2%
Jan 202676.8%7.4%5%5%4.1%1.8%
Feb 202675.2%7.3%5.9%5.9%4%1.7%
Mar 202674%7%5.7%7%4.7%1.6%
Apr 202677.3%6.7%4.5%5.5%4.5%1.6%
May 202680.4%6.4%4.3%4.3%3.5%1.3%
Jun 202681%5.4%4.4%4.4%3.6%1.3%
Jul 202681.7%5.4%4.4%3.6%3.6%1.3%
Aug 202683.7%4.6%3.8%3.8%3.1%1.1%
Sep 2026——————

  1. 1.DJI

    83.7%

    Held 1st. 120K estimated branded searches, +20% vs prior month. Share +2 points.

  2. 2.Zhiyun

    4.6%

    Held 2nd. 6.6K estimated branded searches, 0% vs prior month. Share -0.8 points.

  3. 3.Benro

    3.8%

    Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. 4.FeiyuTech

    3.8%

    Held 4th. 5.4K estimated branded searches, +22.7% vs prior month. Share +0.2 points.

  5. 5.Hohem

    3.1%

    Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share -0.5 points.

  6. 6.Moza

    1.1%

    Held 6th. 1.6K estimated branded searches, 0% vs prior month. Share -0.2 points.

Compare search popularity between Zhiyun and its closest rivals

How has branded search demand for Zhiyun changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Zhiyun worldwide fell from 9.9K to 6.6K.
  • Across the 11 months ending August 2026, Zhiyun’s estimated Share of Search among gimbals worldwide decreased from 8.7% to 4.6%.

How did search popularity change for gimbals worldwide in August 2026?

  1. In August 2026, DJI gained estimated Share of Search among gimbals worldwide, from 81.7% to 83.7%.

  2. In August 2026, Zhiyun lost estimated Share of Search among gimbals worldwide, from 5.4% to 4.6%.

  3. In August 2026, Benro lost estimated Share of Search among gimbals worldwide, from 4.4% to 3.8%.

  4. In August 2026, Hohem lost estimated Share of Search among gimbals worldwide, from 3.6% to 3.1%.

  5. Estimated monthly branded searches for Moza worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

  6. Estimated monthly branded searches for FeiyuTech worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.

How is Zhiyun measured?

Brandwave collects information about searches that people make online using Zhiyun’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • zhiyun gimbal

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How the Brand Demand Index is measured

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