How popular isYoga Mad in search?
In August 2026, there were an estimated 1K branded searches for Yoga Mad worldwide which is down 23.1% over the last 11 months. Yoga Mad holds 1.3% estimated Share of Search among yoga block brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which yoga block brands compete with Yoga Mad?
Share of Search by month for Manduka, Gaiam, Liforme, Yoga Mad. The figures are in the table below the chart.
View monthly share of search table
| Month | Manduka | Gaiam | Liforme | Yoga Mad | Reehut |
|---|---|---|---|---|---|
| Oct 2025 | 51.5% | 23% | 23% | 2% | 0.5% |
| Nov 2025 | 54% | 19.7% | 24.2% | 1.7% | 0.35% |
| Dec 2025 | 51.8% | 23.1% | 23.1% | 1.7% | 0.33% |
| Jan 2026 | 54% | 24.1% | 19.7% | 1.7% | 0.43% |
| Feb 2026 | 51.5% | 23% | 23% | 2% | 0.4% |
| Mar 2026 | 51.8% | 23.1% | 23.1% | 1.7% | 0.33% |
| Apr 2026 | 49% | 26.8% | 21.9% | 1.9% | 0.38% |
| May 2026 | 54.3% | 24.3% | 19.8% | 1.3% | 0.28% |
| Jun 2026 | 54.3% | 24.3% | 19.8% | 1.3% | 0.28% |
| Jul 2026 | 54.3% | 24.3% | 19.9% | 1.2% | 0.35% |
| Aug 2026 | 54.3% | 24.3% | 19.8% | 1.3% | 0.28% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.3% | 40.5K | 0% | -0.1 points | |
| 2, held 2nd | 24.3% | 18.1K | 0% | 0 points | |
| 3, held 3rd | 19.8% | 14.8K | 0% | 0 points | |
| 4, held 4th | 1.3% | 1K | +13.6% | +0.2 points | |
| 5, held 5th | 0.28% | 210 | -19.2% | -0.1 points |
1.
Manduka54.3%
Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.Gaiam
24.3%
Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Liforme19.8%
Held 3rd. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
4.Yoga Mad
1.3%
Held 4th. 1K estimated branded searches, +13.6% vs prior month. Share +0.2 points.
5.Reehut
0.28%
Held 5th. 210 estimated branded searches, -19.2% vs prior month. Share -0.1 points.
Compare search popularity between Yoga Mad and its closest rivals
How has branded search demand for Yoga Mad changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Yoga Mad worldwide fell from 1.3K to 1K.
- Across the 11 months ending August 2026, Yoga Mad’s estimated Share of Search among yoga block brands worldwide decreased from 2% to 1.3%.
How did search popularity change for yoga block brands worldwide in August 2026?
4 changes

Estimated monthly branded searches for Manduka worldwide rose 22.4% over 11 measured months, from 33.1K to 40.5K in August 2026.
Estimated monthly branded searches for Gaiam worldwide rose 22.3% over 11 measured months, from 14.8K to 18.1K in August 2026.
Estimated monthly branded searches for Reehut worldwide fell 34.4% over 11 measured months, from 320 to 210 in August 2026.
Estimated monthly branded searches for Yoga Mad worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.
How is Yoga Mad measured?
Brandwave collects information about searches that people make online using Yoga Mad’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- yoga mad
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