How popular isWPP Media in search?
In August 2026, there were an estimated 14.8K branded searches for WPP Media worldwide which is down 45.4% over the last 11 months. WPP Media holds 7.2% estimated Share of Search among advertising agencies worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Havas35.9%
Omnicom35.9%
Publicis19.6%
WPP Media7.2%Interpublic1.4%
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Which advertising agencies compete with WPP Media?
Share of Search by month for Havas, Omnicom, Publicis, WPP Media. The figures are in the table below the chart.
View monthly share of search table
| Month | Havas | Omnicom | Publicis | WPP Media | Interpublic |
|---|---|---|---|---|---|
| Oct 2025 | 37.1% | 24.8% | 24.8% | 11.1% | 2.2% |
| Nov 2025 | 29.2% | 35.7% | 23.8% | 8.7% | 2.6% |
| Dec 2025 | 22.9% | 51.1% | 18.7% | 5.6% | 1.7% |
| Jan 2026 | 32.1% | 32.1% | 26.3% | 7.9% | 1.6% |
| Feb 2026 | 30.8% | 30.8% | 30.8% | 6.2% | 1.5% |
| Mar 2026 | 36.7% | 30% | 24.5% | 7.3% | 1.5% |
| Apr 2026 | 36.7% | 30% | 24.5% | 7.3% | 1.5% |
| May 2026 | 34.5% | 34.5% | 23% | 6.9% | 1.1% |
| Jun 2026 | 34.5% | 34.5% | 23% | 6.9% | 1.1% |
| Jul 2026 | 38.8% | 31.7% | 21.2% | 6.3% | 1.9% |
| Aug 2026 | 35.9% | 35.9% | 19.6% | 7.2% | 1.4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.9% | 74K | -18.2% | -2.9 points | |
| 2, held 2nd | 35.9% | 74K | 0% | +4.2 points | |
| 3, held 3rd | 19.6% | 40.5K | -18.2% | -1.6 points | |
| 4, held 4th | 7.2% | 14.8K | 0% | +0.8 points | |
| 5, held 5th | 1.4% | 2.9K | -34.1% | -0.5 points |
1.
Havas35.9%
Held 1st. 74K estimated branded searches, -18.2% vs prior month. Share -2.9 points.
2.
Omnicom35.9%
Held 2nd. 74K estimated branded searches, 0% vs prior month. Share +4.2 points.
3.
Publicis19.6%
Held 3rd. 40.5K estimated branded searches, -18.2% vs prior month. Share -1.6 points.
7.2%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share +0.8 points.
1.4%
Held 5th. 2.9K estimated branded searches, -34.1% vs prior month. Share -0.5 points.
Compare search popularity between WPP Media and its closest rivals
How has branded search demand for WPP Media changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for WPP Media worldwide fell from 27.1K to 14.8K.
- Across the 11 months ending August 2026, WPP Media’s estimated Share of Search among advertising agencies worldwide decreased from 11.1% to 7.2%.
- Across the 11 months ending August 2026, WPP Media’s estimated Share of Search among advertising agencies worldwide peaked at 11.1% in October 2025 and was lowest at 5.6% in December 2025.
How did search popularity change for advertising agencies worldwide in August 2026?
5 changes
In August 2026, Omnicom gained estimated Share of Search among advertising agencies worldwide, from 31.7% to 35.9%.
In August 2026, WPP Media gained estimated Share of Search among advertising agencies worldwide, from 6.3% to 7.2%.
In August 2026, Havas lost estimated Share of Search among advertising agencies worldwide, from 38.8% to 35.9%.
In August 2026, Publicis lost estimated Share of Search among advertising agencies worldwide, from 21.2% to 19.6%.
Estimated monthly branded searches for Interpublic worldwide fell 46.3% over 11 measured months, from 5.4K to 2.9K in August 2026.
Where does WPP Media compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Advertising agencies | 4th of 5 | 7.2% | Shown above |
| Media buying agencies | 5th of 6 | 14.8% | Show ranking |
How is WPP Media measured?
Brandwave collects information about searches that people make online using WPP Media’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- groupm
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