How popular isWP Engine in search?
In August 2026, there were an estimated 28.6K branded searches for WP Engine worldwide which is down 19.1% over the last 11 months. WP Engine holds 43.1% estimated Share of Search among managed WordPress hosting platforms worldwide and is ranked 2nd of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which managed WordPress hosting platforms compete with WP Engine?
Share of Search by month for Kinsta, WP Engine, Pressable, Flywheel. The figures are in the table below the chart.
View monthly share of search table
| Month | Kinsta | WP Engine | Pressable | Flywheel | Pagely |
|---|---|---|---|---|---|
| Oct 2025 | 44.2% | 44% | 7.2% | 3.5% | 1.1% |
| Nov 2025 | 43.8% | 42.4% | 8.6% | 3.9% | 1.3% |
| Dec 2025 | 44.7% | 43.7% | 7.2% | 3.3% | 1.1% |
| Jan 2026 | 40% | 47.3% | 7.8% | 3.7% | 1.2% |
| Feb 2026 | 40.2% | 47.3% | 7.9% | 3.4% | 1.2% |
| Mar 2026 | 44.8% | 43.7% | 7.2% | 3.1% | 1.1% |
| Apr 2026 | 40.6% | 47.3% | 7.8% | 3% | 1.2% |
| May 2026 | 44.2% | 42.7% | 8.6% | 3.2% | 1.3% |
| Jun 2026 | 43.7% | 43% | 8.7% | 3.5% | 1.1% |
| Jul 2026 | 43.7% | 43% | 8.6% | 3.6% | 1.1% |
| Aug 2026 | 43.7% | 43.1% | 8.7% | 3.3% | 1.1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 43.7% | 29K | -0.65% | +0.1 points | |
| 2, held 2nd | 43.1% | 28.6K | -0.52% | +0.1 points | |
| 3, held 3rd | 8.7% | 5.8K | +0.87% | +0.1 points | |
| 4, held 4th | 3.3% | 2.2K | -9.5% | -0.3 points | |
| 5, held 5th | 1.1% | 750 | 0% | 0 points |
1.
Kinsta43.7%
held 1st · 29K estimated branded searches · -0.65% vs prior month · +0.1 points
43.1%
held 2nd · 28.6K estimated branded searches · -0.52% vs prior month · +0.1 points
8.7%
held 3rd · 5.8K estimated branded searches · +0.87% vs prior month · +0.1 points
4.
Flywheel3.3%
held 4th · 2.2K estimated branded searches · -9.5% vs prior month · -0.3 points
5.
Pagely1.1%
held 5th · 750 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between WP Engine and its closest rivals
How has branded search demand for WP Engine changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for WP Engine worldwide fell from 35.3K to 28.6K.
- Across the 11 months ending August 2026, WP Engine’s estimated Share of Search among managed WordPress hosting platforms worldwide decreased from 44% to 43.1%.
- Across the 11 months ending August 2026, WP Engine’s estimated Share of Search among managed WordPress hosting platforms worldwide peaked at 47.3% in February 2026 and was lowest at 42.4% in November 2025.
How did search popularity change for managed WordPress hosting platforms worldwide in August 2026?
4 changes
Estimated monthly branded searches for Flywheel worldwide fell 23% over 11 measured months, from 2.8K to 2.2K in August 2026.
Estimated monthly branded searches for WP Engine worldwide fell 19.1% over 11 measured months, from 35.3K to 28.6K in August 2026.
Estimated monthly branded searches for Kinsta worldwide fell 18.3% over 11 measured months, from 35.5K to 29K in August 2026.
Estimated monthly branded searches for Pagely worldwide fell 17.6% over 11 measured months, from 910 to 750 in August 2026.
How is WP Engine measured?
Brandwave collects information about searches that people make online using WP Engine’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
8 branded search terms
- hosting wp engine
- wp engine
- wp engine hosting
- wp engine platform
- wp engine wordpress
- wp engine wordpress hosting
- wpengine
- wpengine com
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Is WP Engine your brand?
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