Brandwave

How popular isWorkable?

In September 2026, people searched for Workable by name about 64,700 times worldwide, about the same as the previous year. These searches made up 40.6% of all global AI recruiting tool searches, placing Workable first out of nine tools. When we asked both ChatGPT and Google AI Overviews about AI recruiting tools, Workable appeared in three of the five answers and was the second most recommended of the nine.

Search and AI answers in September 2026

Workable is the most searched of 9 competitors and the second most recommended in AI answers.

  1. WorkableShare of searches 40.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  2. HireVueShare of searches 26.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
  3. Eightfold AIShare of searches 11.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 9th
  4. SeekOutShare of searches 9.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  5. JuiceboxShare of searches 5.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st

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Top AI recruiting tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Workable was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Workable is the second most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Juicebox1st
  2. Workable2nd
  3. hireEZ3rd
  4. SeekOut4th
  5. Gem4th
  6. Fetcher6th
  7. HireVue7th
  8. Paradox8th
  9. Eightfold AI9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Juicebox4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Workable3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Paradox3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • hireEZ3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SeekOut2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fetcher2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gem2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HireVue1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Eightfold AI1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI recruiting tools

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which AI recruiting tools compete with Workable?

Workable against AI recruiting tools worldwide, by month

Share of searches by month for Workable, HireVue, Eightfold AI, SeekOut, Juicebox, Paradox, hireEZ. The figures are in the table below the chart.

View monthly share of searches table
MonthWorkableHireVueEightfold AISeekOutJuiceboxParadoxhireEZFetcherGem
Oct 202537.9%29.8%7.3%10.9%4%5.3%4.9%0.03%0%
Nov 202535.3%27.5%10.1%12.3%5.5%4.8%4.5%0.03%<0.01%
Dec 202540.1%25.9%9.5%11.6%4.2%4.5%4.2%0.02%<0.01%
Jan 202640.1%25.9%11.6%9.5%4.2%4.5%4.2%0.03%<0.01%
Feb 202641%26.5%9.7%9.7%4.3%4.6%4.3%0.02%<0.01%
Mar 202636.9%29%10.6%8.7%5.8%4.1%4.8%0.01%<0.01%
Apr 202640.4%26.2%9.6%9.6%5.2%3.8%5.2%0.03%<0.01%
May 202641.9%22.1%8.1%9.9%9.9%3.8%4.4%0.02%0.02%
Jun 202640%21%14.1%9.4%7.7%3.7%4.2%0.02%<0.01%
Jul 202635.5%22.9%15.3%10.2%8.4%3.9%3.7%0.01%<0.01%
Aug 202637.5%24.6%11%9%11%3.5%3.3%0.01%<0.01%
Sep 202640.6%26.2%11.7%9.6%5.2%3.7%2.9%0.01%<0.01%

  1. 1.Workable

    40.6%

    Held 1st. 62.7K estimated branded searches, +1.5% vs prior month. Share +3.1 points.

  2. 2.HireVue

    26.2%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share +1.6 points.

  3. 3.Eightfold AI

    11.7%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +0.7 points.

  4. 4.SeekOut

    9.6%

    Moved from 5th to 4th. 14.8K estimated branded searches, 0% vs prior month. Share +0.6 points.

  5. 5.Juicebox

    5.2%

    Moved from 4th to 5th. 8.1K estimated branded searches, -55.2% vs prior month. Share -5.8 points.

  6. 6.Paradox

    3.7%

    Held 6th. 5.7K estimated branded searches, -1% vs prior month. Share +0.2 points.

  7. 7.hireEZ

    2.9%

    Held 7th. 4.4K estimated branded searches, -18.5% vs prior month. Share -0.4 points.

  8. 8.Fetcher

    0.01%

    Held 8th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.Gem

    <0.01%

    Held 9th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Workable and its closest rivals

Every comparison with Workable

24 comparisons

How has branded search demand for Workable changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Workable worldwide held steady, from 64.8K to 64.7K.
  • Across the 12 months ending September 2026, Workable’s share of searches among AI recruiting tools worldwide increased from 37.9% to 40.6%.
  • Across the 12 months ending September 2026, Workable’s share of searches among AI recruiting tools worldwide peaked at 41.9% in May 2026 and was lowest at 35.3% in November 2025.

How did search popularity change for AI recruiting tools worldwide in September 2026?

6 changes

  1. In September 2026, SeekOut overtook Juicebox to rank 4th among AI recruiting tools worldwide, with 9.6% of the searches.

  2. In September 2026, Workable gained share of searches among AI recruiting tools worldwide, from 37.5% to 40.6%.

  3. In September 2026, HireVue gained share of searches among AI recruiting tools worldwide, from 24.6% to 26.2%.

  4. In September 2026, Eightfold AI gained share of searches among AI recruiting tools worldwide, from 11% to 11.7%.

  5. In September 2026, Juicebox lost share of searches among AI recruiting tools worldwide, from 11% to 5.2%.

  6. hireEZ’s share of searches among AI recruiting tools worldwide has lost ground for 3 months in a row, from 4.2% to 2.9% in September 2026.

How are Workable’s branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Workable’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • workable
  • workable app
  • workable applicant tracking
  • workable ats
  • workable com
  • workable recruiting
  • workable software

Do you work for Workable? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Workable compete?

Workable is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
ATS brands2nd of 817.5%Show ranking
Employee referral platforms2nd of 830.4%Show ranking
Applicant tracking systems1st of 934.3%Show ranking
AI recruiting tools1st of 940.6%Shown above
Recruitment software brands1st of 1140.1%Show ranking
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Is Workable your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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