How popular isWestland in search?
In August 2026, there were an estimated 135K branded searches for Westland worldwide which is up 22.7% over the last 11 months. Westland holds 52.4% estimated Share of Search among boat covers worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Westland52.4%
Taylor Made28.8%- Attwood8.6%
Seal Skin8.4%- Oceansouth1.7%
- Budge0.02%
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Which boat covers compete with Westland?
Share of Search by month for Westland, Taylor Made, Attwood, Seal Skin. The figures are in the table below the chart.
View monthly share of search table
| Month | Westland | Taylor Made | Attwood | Seal Skin | Oceansouth | Budge |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.4% | 27.3% | 12.2% | 9.1% | 2% | 0.03% |
| Nov 2025 | 52.3% | 23.6% | 10.6% | 10.9% | 2.6% | 0.02% |
| Dec 2025 | 57.5% | 21.1% | 11.5% | 8% | 1.9% | 0.02% |
| Jan 2026 | 51.4% | 28.4% | 10.4% | 7.7% | 2.1% | 0.02% |
| Feb 2026 | 54.8% | 24.8% | 11.1% | 7.1% | 2.2% | 0.01% |
| Mar 2026 | 51.9% | 28.6% | 10.4% | 7.4% | 1.7% | 0.03% |
| Apr 2026 | 44.6% | 36.8% | 9% | 7.8% | 1.8% | 0.03% |
| May 2026 | 49.1% | 33.1% | 8.1% | 8.2% | 1.6% | 0.03% |
| Jun 2026 | 51.2% | 28.2% | 10.3% | 8.2% | 2% | 0.02% |
| Jul 2026 | 52.4% | 28.9% | 8.6% | 8.4% | 1.7% | 0.02% |
| Aug 2026 | 52.4% | 28.8% | 8.6% | 8.4% | 1.7% | 0.02% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.4% | 135K | 0% | 0 points | |
| 2, held 2nd | 28.8% | 74.3K | -0.09% | 0 points | |
| 3, held 3rd | 8.6% | 22.2K | 0% | 0 points | |
| 4, held 4th | 8.4% | 21.7K | 0% | 0 points | |
| 5, held 5th | 1.7% | 4.4K | 0% | 0 points | |
| 6, held 6th | 0.02% | 50 | 0% | 0 points |
1.
Westland52.4%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share 0 points.
28.8%
Held 2nd. 74.3K estimated branded searches, -0.09% vs prior month. Share 0 points.
3.Attwood
8.6%
Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.
8.4%
Held 4th. 21.7K estimated branded searches, 0% vs prior month. Share 0 points.
1.7%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
6.Budge
0.02%
Held 6th. 50 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Westland and its closest rivals
How has branded search demand for Westland changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Westland worldwide rose from 110K to 135K.
- Across the 11 months ending August 2026, Westland’s estimated Share of Search among boat covers worldwide increased from 49.4% to 52.4%.
- Across the 11 months ending August 2026, Westland’s estimated Share of Search among boat covers worldwide peaked at 57.5% in December 2025 and was lowest at 44.6% in April 2026.
How did search popularity change for boat covers worldwide in August 2026?
4 changes
Westland’s estimated Share of Search among boat covers worldwide has gained ground for 3 months in a row, from 49.1% to 52.4% in August 2026.
Estimated monthly branded searches for Taylor Made worldwide rose 22.1% over 11 measured months, from 60.9K to 74.3K in August 2026.
Estimated monthly branded searches for Budge worldwide fell 28.6% over 11 measured months, from 70 to 50 in August 2026.
Estimated monthly branded searches for Attwood worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.
Where does Westland compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Garden mulch brands | 2nd of 6 | 13.3% | Show ranking |
| Boat covers | 1st of 6 | 52.4% | Shown above |
How is Westland measured?
Brandwave collects information about searches that people make online using Westland’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- westland
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Is Westland your brand?
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