Brandwave

How popular isWAYNE?

In September 2026, people searched for WAYNE by name about 1,480 times worldwide, about the same as the previous year. These searches made up 0.49% of all global water pump brand searches, placing WAYNE ninth out of ten brands. When we asked both ChatGPT and Google AI Overviews about water pump brands, WAYNE appeared in one of the five answers and was the sixth most recommended of the ten.

Search and AI answers in September 2026

WAYNE is the ninth most searched of 10 competitors and the sixth most recommended in AI answers.

  1. GrundfosShare of searches 54.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  2. WiloShare of searches 19.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Franklin ElectricShare of searches 5.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  4. PedrolloShare of searches 5.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 7th
  5. WAYNEShare of searches 0.49%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th

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Top water pump brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, WAYNE was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. WAYNE is the sixth most recommended of the ten.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Grundfos1st
  2. Goulds Water Technology2nd
  3. Franklin Electric3rd
  4. DAB4th
  5. Davey5th
  6. WAYNE6th
  7. Pedrollo7th
  8. Wilo–
  9. Onga–
  10. Lowara–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Grundfos3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Goulds Water Technology3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Franklin Electric2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pedrollo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DAB1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Davey1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WAYNE1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wilo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Onga0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lowara0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about water pump brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which water pump brands compete with WAYNE?

WAYNE against water pump brands worldwide, by month

Share of searches by month for Grundfos, Wilo, Franklin Electric, Pedrollo, Onga, DAB, Lowara, WAYNE. The figures are in the table below the chart.

View monthly share of searches table
MonthGrundfosWiloFranklin ElectricPedrolloOngaDABLowaraDaveyWAYNEGoulds Water Technology
Oct 202556.2%20.7%5.1%6.2%3.4%4.1%2.3%1.2%0.41%0.36%
Nov 202552%23.3%5.7%5.7%3.8%4.7%2.6%1.4%0.38%0.41%
Dec 202555.8%20.4%5%6.1%4.1%4.1%2.2%1.5%0.43%0.34%
Jan 202656.8%20.9%5.1%5.1%3.4%4.1%2.3%1.5%0.36%0.37%
Feb 202654.4%20%6%6%4%4.8%2.7%1.5%0.4%0.43%
Mar 202651.4%23%5.6%6.9%3.8%4.6%2.5%1.1%0.55%0.4%
Apr 202650.7%22.8%6.8%6.8%3.7%4.5%2.5%1.1%0.67%0.4%
May 202653.5%19.6%5.9%7.2%4.8%4.7%2.1%1.2%0.61%0.42%
Jun 202654.7%20%6%6%4%4.8%2.2%1.2%0.63%0.43%
Jul 202649%21.9%6.6%8%4.4%5.3%2.4%1.3%0.69%0.47%
Aug 202649.9%22.3%6.7%6.7%5.5%4.6%2%1.3%0.59%0.48%
Sep 202654.2%19.9%5.9%5.9%4.9%4.8%2.2%1.4%0.49%0.33%

  1. 1.Grundfos

    54.2%

    Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +4.3 points.

  2. 2.Wilo

    19.9%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -2.5 points.

  3. 3.Franklin Electric

    5.9%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -0.7 points.

  4. 4.Pedrollo

    5.9%

    Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share -0.7 points.

  5. 5.Onga

    4.9%

    Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share -0.6 points.

  6. 6.DAB

    4.8%

    Held 6th. 14.7K estimated branded searches, +18.3% vs prior month. Share +0.2 points.

  7. 7.Lowara

    2.2%

    Held 7th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.2 points.

  8. 8.Davey

    1.4%

    Held 8th. 4.4K estimated branded searches, +22.2% vs prior month. Share +0.1 points.

  9. 9.WAYNE

    0.49%

    Held 9th. 1.5K estimated branded searches, -6.9% vs prior month. Share -0.1 points.

  10. 10.Goulds Water Technology

    0.33%

    Held 10th. 1K estimated branded searches, -23.1% vs prior month. Share -0.2 points.

Compare popularity between WAYNE and its closest rivals

Every comparison with WAYNE

9 comparisons

How has branded search demand for WAYNE changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for WAYNE worldwide held steady at 1.5K.
  • Across the 12 months ending September 2026, WAYNE’s share of searches among water pump brands worldwide held steady, from 0.41% to 0.49%.

How did search popularity change for water pump brands worldwide in September 2026?

6 changes

  1. In September 2026, Grundfos gained share of searches among water pump brands worldwide, from 49.9% to 54.2%.

  2. In September 2026, Wilo lost share of searches among water pump brands worldwide, from 22.3% to 19.9%.

  3. In September 2026, Franklin Electric lost share of searches among water pump brands worldwide, from 6.7% to 5.9%.

  4. In September 2026, Pedrollo lost share of searches among water pump brands worldwide, from 6.7% to 5.9%.

  5. In September 2026, Onga lost share of searches among water pump brands worldwide, from 5.5% to 4.9%.

  6. Estimated monthly branded searches for Goulds Water Technology worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.

How are WAYNE’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using WAYNE’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • wayne pump
  • wayne water pump

Do you work for WAYNE? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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