Brandwave

How popular isWalls and Floors in search?

In August 2026, there were an estimated 12.1K branded searches for Walls and Floors worldwide which is down 18.2% over the last 11 months. Walls and Floors holds 4.8% estimated Share of Search among tile retailers worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Topps Tiles65.2%
  2. Tile Mountain19.6%
  3. Fired Earth5.1%
  4. Walls and Floors4.8%
  5. Tile Giant3.2%
  6. CTD Tiles2.1%
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Which tile retailers compete with Walls and Floors?

Walls and Floors against tile retailers worldwide, by month

Share of Search by month for Topps Tiles, Tile Mountain, Fired Earth, Walls and Floors, Tile Giant, CTD Tiles. The figures are in the table below the chart.

View monthly share of search table
MonthTopps TilesTile MountainFired EarthWalls and FloorsTile GiantCTD Tiles
Oct 202558.5%17.5%9.4%5.2%6.4%2.9%
Nov 202557.6%14.1%16%4.2%5.2%2.8%
Dec 202560.9%18.3%7.8%4.5%5.5%3%
Jan 202660.7%18.2%7.7%5.4%5.4%2.4%
Feb 202662.1%18.6%6.7%5.6%4.6%2.5%
Mar 202662.6%18.8%6%4.6%5.6%2.5%
Apr 202663%18.9%5.7%4.6%5.7%2.1%
May 202664.5%19.4%6.1%4.7%3.2%2.1%
Jun 202663.8%19.1%6%4.7%3.8%2.6%
Jul 202661.7%22.6%5%4.5%3.7%2.5%
Aug 202665.2%19.6%5.1%4.8%3.2%2.1%
Sep 2026——————

  1. 1.Topps Tiles

    65.2%

    Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +3.6 points.

  2. 2.Tile Mountain

    19.6%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share -3 points.

  3. 3.Fired Earth

    5.1%

    Held 3rd. 12.8K estimated branded searches, +16.4% vs prior month. Share 0 points.

  4. 4.Walls and Floors

    4.8%

    Held 4th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

  5. 5.Tile Giant

    3.2%

    Held 5th. 8.1K estimated branded searches, 0% vs prior month. Share -0.5 points.

  6. 6.CTD Tiles

    2.1%

    Held 6th. 5.4K estimated branded searches, 0% vs prior month. Share -0.3 points.

Compare search popularity between Walls and Floors and its closest rivals

Every comparison with Walls and Floors

How has branded search demand for Walls and Floors changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Walls and Floors worldwide fell from 14.8K to 12.1K.
  • Across the 11 months ending August 2026, Walls and Floors’ estimated Share of Search among tile retailers worldwide peaked at 5.6% in February 2026 and was lowest at 4.2% in November 2025.
  • Across the 11 months ending August 2026, Walls and Floors rose from 5th to 4th among tile retailers worldwide.

How did search popularity change for tile retailers worldwide in August 2026?

  1. In August 2026, Topps Tiles gained estimated Share of Search among tile retailers worldwide, from 61.7% to 65.2%.

  2. In August 2026, Tile Mountain lost estimated Share of Search among tile retailers worldwide, from 22.6% to 19.6%.

  3. Estimated monthly branded searches for Tile Giant worldwide fell 55.2% over 11 measured months, from 18.1K to 8.1K in August 2026.

  4. Estimated monthly branded searches for Fired Earth worldwide fell 51.9% over 11 measured months, from 26.6K to 12.8K in August 2026.

  5. Estimated monthly branded searches for CTD Tiles worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026.

  6. Estimated monthly branded searches for Walls and Floors worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

How is Walls and Floors measured?

Brandwave collects information about searches that people make online using Walls and Floors’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • walls and floors

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How the Brand Demand Index is measured

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