How popular isVoluum?
In September 2026, people searched for Voluum by name about 3,600 times worldwide, a 33.3% decrease from the previous year. These searches made up 1.9% of all global affiliate tracking platform searches, placing Voluum seventh out of 11 platforms. When we asked both ChatGPT and Google AI Overviews about affiliate tracking platforms, Voluum appeared in three of the five answers and was the seventh most recommended of the 11.
Voluum is the seventh most searched of 11 competitors and the seventh most recommended in AI answers.
AwinShare of searches 56.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
CJ AffiliateShare of searches 10.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
PartnerStackShare of searches 10%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
impact.comShare of searches 8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 8th
VoluumShare of searches 1.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 7th
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Top affiliate tracking platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Voluum was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Voluum is the seventh most recommended of the 11.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Rewardful1st
Tapfiliate2nd
FirstPromoter3rd
Trackdesk4th
PartnerStack5th
Refersion6th
Voluum7th
impact.com8th
Awin–
CJ Affiliate–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Tapfiliate5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Rewardful4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PartnerStack3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Voluum3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
FirstPromoter3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Trackdesk3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Refersion2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
impact.com1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Awin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CJ Affiliate0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about affiliate tracking platforms
5 answers
Asked ChatGPT
“Which affiliate tracking platform should I use?”
Asked ChatGPT
“What are the best affiliate tracking platforms?”
Asked ChatGPT
“What's the best affiliate tracking platform for a subscription business?”
Searched Google, AI Overview
“affiliate tracking software”
Searched Google, AI Overview
“affiliate tracking platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which affiliate tracking platforms compete with Voluum?
Share of searches by month for Awin, CJ Affiliate, PartnerStack, impact.com, ShareASale, Rewardful, Voluum. The figures are in the table below the chart.
View monthly share of searches table
| Month | Awin | CJ Affiliate | PartnerStack | impact.com | ShareASale | Rewardful | Voluum | Refersion | FirstPromoter | Tapfiliate | Trackdesk |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 52% | 13.3% | 8.2% | 6.5% | 9.9% | 2% | 2.4% | 2.1% | 1.3% | 1.6% | 0.71% |
| Nov 2025 | 48.9% | 12.6% | 9.1% | 7.3% | 11% | 2.7% | 2.2% | 2.3% | 1.4% | 1.8% | 0.64% |
| Dec 2025 | 46.2% | 14% | 10.5% | 7.5% | 10.3% | 3.1% | 2.5% | 2.1% | 1.4% | 1.6% | 0.74% |
| Jan 2026 | 48% | 12.1% | 11% | 7.1% | 10.7% | 3.2% | 2.1% | 1.8% | 1.4% | 1.7% | 0.77% |
| Feb 2026 | 51% | 10.7% | 9.7% | 7.7% | 9.5% | 3.5% | 2.3% | 2% | 1.5% | 1.5% | 0.68% |
| Mar 2026 | 41.5% | 21.6% | 11.8% | 6.2% | 9.4% | 2.8% | 1.9% | 1.6% | 1.5% | 1.2% | 0.55% |
| Apr 2026 | 48.6% | 12.6% | 11.4% | 7.3% | 9% | 3.3% | 2.2% | 1.9% | 1.4% | 1.4% | 0.65% |
| May 2026 | 46.1% | 12% | 12.9% | 8.3% | 8.4% | 3.8% | 2.5% | 2.2% | 1.6% | 1.4% | 0.74% |
| Jun 2026 | 47% | 12.1% | 13.2% | 7.7% | 8.6% | 3.2% | 2.1% | 2.3% | 1.7% | 1.4% | 0.76% |
| Jul 2026 | 52.3% | 13.2% | 10% | 7.9% | 6.5% | 2.9% | 1.9% | 1.7% | 1.6% | 1.3% | 0.7% |
| Aug 2026 | 53.3% | 13.2% | 10% | 7.9% | 5.4% | 3% | 1.9% | 1.7% | 1.9% | 1% | 0.54% |
| Sep 2026 | 56.7% | 10.8% | 10% | 8% | 5.4% | 2.4% | 1.9% | 1.7% | 1.6% | 1% | 0.54% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.7% | 105K | +6.1% | +3.4 points | |
| 2, held 2nd | 10.8% | 19.9K | -18.5% | -2.4 points | |
| 3, held 3rd | 10% | 18.5K | -0.48% | 0 points | |
| 4, held 4th | 8% | 14.7K | 0% | 0 points | |
| 5, held 5th | 5.4% | 9.9K | 0% | 0 points | |
| 6, held 6th | 2.4% | 4.5K | -18.3% | -0.5 points | |
| 7, moved from 8th to 7th | 1.9% | 3.6K | 0% | 0 pointsmoved from 8th to 7th | |
| 8, moved from 9th to 8th | 1.7% | 3.1K | -3.4% | -0.1 pointsmoved from 9th to 8th | |
| 9, moved from 7th to 9th | 1.6% | 2.9K | -19.4% | -0.4 pointsmoved from 7th to 9th | |
| 10, held 10th | 1% | 1.9K | 0% | 0 points | |
| 11, held 11th | 0.54% | 1K | 0% | 0 points |
1.
Awin56.7%
Held 1st. 105K estimated branded searches, +6.1% vs prior month. Share +3.4 points.
10.8%
Held 2nd. 19.9K estimated branded searches, -18.5% vs prior month. Share -2.4 points.
10%
Held 3rd. 18.5K estimated branded searches, -0.48% vs prior month. Share 0 points.
8%
Held 4th. 14.7K estimated branded searches, 0% vs prior month. Share 0 points.
5.4%
Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.
2.4%
Held 6th. 4.5K estimated branded searches, -18.3% vs prior month. Share -0.5 points.
7.
Voluum1.9%
Moved from 8th to 7th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
1.7%
Moved from 9th to 8th. 3.1K estimated branded searches, -3.4% vs prior month. Share -0.1 points.
1.6%
Moved from 7th to 9th. 2.9K estimated branded searches, -19.4% vs prior month. Share -0.4 points.
10.
Tapfiliate1%
Held 10th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
11.
Trackdesk0.54%
Held 11th. 1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Voluum and its closest rivals
Every comparison with Voluum
10 comparisons
How has branded search demand for Voluum changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Voluum worldwide fell from 5.4K to 3.6K.
- Across the 12 months ending September 2026, Voluum fell from 6th to 7th among affiliate tracking platforms worldwide.
How did search popularity change for affiliate tracking platforms worldwide in September 2026?
6 changes

In September 2026, Awin gained share of searches among affiliate tracking platforms worldwide, from 53.3% to 56.7%.

In September 2026, CJ Affiliate lost share of searches among affiliate tracking platforms worldwide, from 13.2% to 10.8%.

In September 2026, Rewardful lost share of searches among affiliate tracking platforms worldwide, from 3% to 2.4%.

In September 2026, Refersion rose from 9th to 8th among affiliate tracking platforms worldwide.

In September 2026, Voluum rose from 8th to 7th among affiliate tracking platforms worldwide.

In September 2026, FirstPromoter fell from 7th to 9th among affiliate tracking platforms worldwide.
How are Voluum’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Voluum’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- voluum
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