Trackdesk vs Voluum:Which is more popular?
In September 2026, Voluum had more branded searches than Trackdesk among affiliate tracking platforms worldwide. Voluum had about 3,600 branded searches, while Trackdesk had 1,000. Voluum made up 1.9% of all affiliate tracking platform searches we track, and Trackdesk accounted for 0.54%. When we asked ChatGPT and Google AI Overviews about affiliate tracking platforms, Trackdesk and Voluum each appeared in three of the five answers. Trackdesk was mentioned before Voluum in every answer that named either.
Who do people search for more?
Voluum, about 4 searches for every 1 for Trackdesk
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Trackdesk, named ahead of Voluum in 3 of 3 answers
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Top affiliate tracking platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Trackdesk and Voluum were each mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Trackdesk was listed before Voluum in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Rewardful1st
Tapfiliate2nd
FirstPromoter3rd
Trackdesk4th
PartnerStack5th
Refersion6th
Voluum7th
impact.com8th
Awin–
CJ Affiliate–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Tapfiliate5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Rewardful4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PartnerStack3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Voluum3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
FirstPromoter3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Trackdesk3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Refersion2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
impact.com1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Awin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CJ Affiliate0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about affiliate tracking platforms
5 answers
Asked ChatGPT
“Which affiliate tracking platform should I use?”
Asked ChatGPT
“What are the best affiliate tracking platforms?”
Asked ChatGPT
“What's the best affiliate tracking platform for a subscription business?”
Searched Google, AI Overview
“affiliate tracking software”
Searched Google, AI Overview
“affiliate tracking platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Trackdesk or Voluum more popular in search?
This chart shows how often people search Google for Trackdesk and Voluum by name. Each line represents a brand's share of searches for all 11 affiliate tracking platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Voluum, Trackdesk. The figures are in the table below the chart.
View monthly share of searches table
| Month | Awin | CJ Affiliate | PartnerStack | impact.com | ShareASale | Rewardful | Voluum | Refersion | FirstPromoter | Tapfiliate | Trackdesk |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 52% | 13.3% | 8.2% | 6.5% | 9.9% | 2% | 2.4% | 2.1% | 1.3% | 1.6% | 0.71% |
| Nov 2025 | 48.9% | 12.6% | 9.1% | 7.3% | 11% | 2.7% | 2.2% | 2.3% | 1.4% | 1.8% | 0.64% |
| Dec 2025 | 46.2% | 14% | 10.5% | 7.5% | 10.3% | 3.1% | 2.5% | 2.1% | 1.4% | 1.6% | 0.74% |
| Jan 2026 | 48% | 12.1% | 11% | 7.1% | 10.7% | 3.2% | 2.1% | 1.8% | 1.4% | 1.7% | 0.77% |
| Feb 2026 | 51% | 10.7% | 9.7% | 7.7% | 9.5% | 3.5% | 2.3% | 2% | 1.5% | 1.5% | 0.68% |
| Mar 2026 | 41.5% | 21.6% | 11.8% | 6.2% | 9.4% | 2.8% | 1.9% | 1.6% | 1.5% | 1.2% | 0.55% |
| Apr 2026 | 48.6% | 12.6% | 11.4% | 7.3% | 9% | 3.3% | 2.2% | 1.9% | 1.4% | 1.4% | 0.65% |
| May 2026 | 46.1% | 12% | 12.9% | 8.3% | 8.4% | 3.8% | 2.5% | 2.2% | 1.6% | 1.4% | 0.74% |
| Jun 2026 | 47% | 12.1% | 13.2% | 7.7% | 8.6% | 3.2% | 2.1% | 2.3% | 1.7% | 1.4% | 0.76% |
| Jul 2026 | 52.3% | 13.2% | 10% | 7.9% | 6.5% | 2.9% | 1.9% | 1.7% | 1.6% | 1.3% | 0.7% |
| Aug 2026 | 53.3% | 13.2% | 10% | 7.9% | 5.4% | 3% | 1.9% | 1.7% | 1.9% | 1% | 0.54% |
| Sep 2026 | 56.7% | 10.8% | 10% | 8% | 5.4% | 2.4% | 1.9% | 1.7% | 1.6% | 1% | 0.54% |
How has the Trackdesk and Voluum comparison changed over the last 12 months?
3 findings
- Voluum was ahead of Trackdesk in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Trackdesk’s share of searches among affiliate tracking platforms worldwide moved from 0.71% to 0.54%, and its estimated monthly branded searches moved from 1.6K to 1K.
- Across the 12 months ending September 2026, Voluum’s share of searches among affiliate tracking platforms worldwide moved from 2.4% to 1.9%, and its estimated monthly branded searches moved from 5.4K to 3.6K.
How did search popularity change for affiliate tracking platforms worldwide in September 2026?
2 changes

In September 2026, Voluum rose from 8th to 7th among affiliate tracking platforms worldwide.

Estimated monthly branded searches for Trackdesk worldwide fell 37.5% over 12 measured months, from 1.6K to 1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Trackdesk’s and Voluum’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among affiliate tracking platforms

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