Brandwave

How popular isVarnish in search?

In August 2026, there were an estimated 1.9K branded searches for Varnish worldwide which is down 47.2% over the last 11 months. Varnish holds 0.04% estimated Share of Search among caching platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Cloudflare93.8%
  2. Redis4.4%
  3. Fastly1.5%
  4. Memcached0.22%
  5. Varnish0.04%
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Which caching platforms compete with Varnish?

Varnish against caching platforms worldwide, by month

Share of Search by month for Cloudflare, Redis, Varnish. The figures are in the table below the chart.

View monthly share of search table
MonthCloudflareRedisFastlyMemcachedVarnish
Oct 202585.3%11.2%2.7%0.67%0.13%
Nov 202596.5%2.6%0.77%0.19%0.03%
Dec 202593.7%4.5%1.4%0.33%0.07%
Jan 202689.3%7.8%2.4%0.47%0.09%
Feb 202688.9%7.7%2.8%0.46%0.09%
Mar 202689.3%7.7%2.5%0.46%0.09%
Apr 202691.1%6.4%2%0.32%0.08%
May 202691.2%6.4%2%0.31%0.08%
Jun 202692.6%5.3%1.8%0.32%0.06%
Jul 202693.6%4.4%1.6%0.26%0.06%
Aug 202693.8%4.4%1.5%0.22%0.04%
Sep 2026—————
  1. 1.Cloudflare

    93.8%

    Held 1st. 4.3M estimated branded searches, +21% vs prior month. Share +0.2 points.

  2. 2.Redis

    4.4%

    Held 2nd. 201K estimated branded searches, +21.8% vs prior month. Share 0 points.

  3. 3.Fastly

    1.5%

    Held 3rd. 67.2K estimated branded searches, +8.6% vs prior month. Share -0.2 points.

  4. 4.Memcached

    0.22%

    Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Varnish

    0.04%

    Held 5th. 1.9K estimated branded searches, -20.8% vs prior month. Share 0 points.

Compare search popularity between Varnish and its closest rivals

How has branded search demand for Varnish changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Varnish worldwide fell from 3.6K to 1.9K.
  • Across the 11 months ending August 2026, Varnish’s estimated Share of Search among caching platforms worldwide held steady, from 0.13% to 0.04%.

How did search popularity change for caching platforms worldwide in August 2026?

  1. Cloudflare’s estimated Share of Search among caching platforms worldwide has gained ground for 3 months in a row, from 91.2% to 93.8% in August 2026.

  2. Fastly’s estimated Share of Search among caching platforms worldwide has lost ground for 3 months in a row, from 2% to 1.5% in August 2026.

  3. Estimated monthly branded searches for Varnish worldwide fell 47.2% over 11 measured months, from 3.6K to 1.9K in August 2026.

  4. Estimated monthly branded searches for Memcached worldwide fell 45.3% over 11 measured months, from 18.1K to 9.9K in August 2026.

  5. Estimated monthly branded searches for Redis worldwide fell 33.2% over 11 measured months, from 301K to 201K in August 2026.

How is Varnish measured?

Brandwave collects information about searches that people make online using Varnish’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • varnish cache

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How the Brand Demand Index is measured

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Is Varnish your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.