How popular isTicketmaster in search?
In September 2026, there were an estimated 20.4M branded searches for Ticketmaster worldwide which is up 22.9% over the last 12 months. Ticketmaster holds 93.3% estimated Share of Search among event ticketing platforms worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Ticketmaster93.3%
Eventbrite5.8%
Humanitix0.51%
Ticket Tailor0.35%
Ticketleap0.09%
Eventzilla<0.01%
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Which event ticketing platforms compete with Ticketmaster?
Share of Search by month for Ticketmaster, Eventbrite. The figures are in the table below the chart.
View monthly share of search table
| Month | Ticketmaster | Eventbrite | Humanitix | Ticket Tailor | Ticketleap | Eventzilla |
|---|---|---|---|---|---|---|
| Oct 2025 | 89% | 10% | 0.49% | 0.34% | 0.11% | 0.01% |
| Nov 2025 | 90.8% | 8.4% | 0.41% | 0.28% | 0.11% | 0.01% |
| Dec 2025 | 90.9% | 8.3% | 0.34% | 0.28% | 0.11% | 0.01% |
| Jan 2026 | 94.8% | 4.7% | 0.23% | 0.2% | 0.06% | <0.01% |
| Feb 2026 | 90.6% | 8.3% | 0.5% | 0.41% | 0.13% | 0.01% |
| Mar 2026 | 88.8% | 10.1% | 0.6% | 0.41% | 0.13% | 0.01% |
| Apr 2026 | 93.6% | 5.8% | 0.34% | 0.23% | 0.09% | <0.01% |
| May 2026 | 92.3% | 6.9% | 0.42% | 0.28% | 0.09% | <0.01% |
| Jun 2026 | 90.7% | 8.4% | 0.5% | 0.34% | 0.08% | <0.01% |
| Jul 2026 | 88.6% | 10% | 0.73% | 0.5% | 0.12% | 0.01% |
| Aug 2026 | 90.4% | 8.3% | 0.74% | 0.41% | 0.1% | <0.01% |
| Sep 2026 | 93.3% | 5.8% | 0.51% | 0.35% | 0.09% | <0.01% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 93.3% | 20.4M | +50% | +2.9 points | |
| 2, held 2nd | 5.8% | 1.3M | +0.6% | -2.6 points | |
| 3, held 3rd | 0.51% | 112K | 0% | -0.2 points | |
| 4, held 4th | 0.35% | 76.2K | +22.1% | -0.1 points | |
| 5, held 5th | 0.09% | 18.7K | +22.3% | 0 points | |
| 6, held 6th | <0.01% | 1.4K | +29.5% | 0 points |
93.3%
Held 1st. 20.4M estimated branded searches, +50% vs prior month. Share +2.9 points.
5.8%
Held 2nd. 1.3M estimated branded searches, +0.6% vs prior month. Share -2.6 points.
0.51%
Held 3rd. 112K estimated branded searches, 0% vs prior month. Share -0.2 points.
0.35%
Held 4th. 76.2K estimated branded searches, +22.1% vs prior month. Share -0.1 points.
0.09%
Held 5th. 18.7K estimated branded searches, +22.3% vs prior month. Share 0 points.
<0.01%
Held 6th. 1.4K estimated branded searches, +29.5% vs prior month. Share 0 points.
Compare search popularity between Ticketmaster and its closest rivals
- Ticketmaster vs Eventbrite: compare search popularity
- Ticketmaster vs Humanitix: compare search popularity
- Ticketmaster vs Ticket Tailor: compare search popularity
- Ticketmaster vs Ticketleap: compare search popularity
- Ticketmaster vs Eventzilla: compare search popularity
- Compare Ticketmaster with any brand
Every comparison with Ticketmaster
16 comparisons
- StubHub vs Ticketmaster
- SeatGeek vs Ticketmaster
- Eventbrite vs Ticketmaster
- Humanitix vs Ticketmaster
- Ticket Tailor vs Ticketmaster
- Ticketmaster vs Tixr
- Ticketleap vs Ticketmaster
- Tessitura vs Ticketmaster
- Ticketmaster vs Universe
- ShowClix vs Ticketmaster
- Eventix vs Ticketmaster
- Spektrix vs Ticketmaster
- Ticketmaster vs Tixly
- AudienceView vs Ticketmaster
- Eventzilla vs Ticketmaster
- PatronManager vs Ticketmaster
How has branded search demand for Ticketmaster changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Ticketmaster worldwide rose from 16.6M to 20.4M.
- Across the 12 months ending September 2026, Ticketmaster’s estimated Share of Search among event ticketing platforms worldwide increased from 89% to 93.3%.
- Across the 12 months ending September 2026, Ticketmaster’s estimated Share of Search among event ticketing platforms worldwide peaked at 94.8% in January 2026 and was lowest at 88.6% in July 2026.
How did search popularity change for event ticketing platforms worldwide in September 2026?
5 changes
In September 2026, Ticketmaster gained estimated Share of Search among event ticketing platforms worldwide, from 90.4% to 93.3%.
In September 2026, Eventbrite lost estimated Share of Search among event ticketing platforms worldwide, from 8.3% to 5.8%.
Estimated monthly branded searches for Humanitix worldwide rose 22.3% over 12 measured months, from 91.4K to 112K in September 2026.
Estimated monthly branded searches for Ticket Tailor worldwide rose 21.5% over 12 measured months, from 62.7K to 76.2K in September 2026.
Estimated monthly branded searches for Eventzilla worldwide fell 45.4% over 12 measured months, from 2.5K to 1.4K in September 2026.
Where does Ticketmaster compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Ticketing platforms | 1st of 5 | 76.5% | Show ranking |
| Ticketing software | 1st of 6 | 90% | Show ranking |
| Event ticketing platforms | 1st of 6 | 93.3% | Shown above |
| Box office software | 1st of 6 | 99.8% | Show ranking |
How is Ticketmaster measured?
Brandwave collects information about searches that people make online using Ticketmaster’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- ticketmaster
Who owns Ticketmaster?
Ticketmaster is owned by Live Nation Entertainment. Brandwave does not track any other brands owned by Live Nation Entertainment.
Do you work for Ticketmaster? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Ticketmaster your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.