How popular isTalon.One?
In September 2026, people searched for Talon.One by name about 5,400 times worldwide, about the same as the previous year. These searches made up 15.8% of all global loyalty program software searches, placing Talon.One second out of nine brands. When we asked both ChatGPT and Google AI Overviews about loyalty program software, Talon.One appeared in four of the five answers and was the fifth most recommended of the nine.
Talon.One is the second most searched of 9 competitors and the fifth most recommended in AI answers.
YotpoShare of searches 53%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
Talon.OneShare of searches 15.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
LoyaltyLionShare of searches 10%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
PunchhShare of searches 8.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
AntavoShare of searches 4.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
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Top loyalty program software in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Talon.One was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Talon.One is the fifth most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Smile.io1st- Yotpo2nd
Square Loyalty3rd- LoyaltyLion4th
- Talon.One5th
- Antavo6th
- Punchh–
Annex Cloud–
Stamped–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Yotpo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Square Loyalty5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Talon.One4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Smile.io4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- LoyaltyLion3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Antavo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Punchh0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Annex Cloud0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Stamped0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about loyalty program software
5 answers
Asked ChatGPT
“Which loyalty program software should I use?”
Asked ChatGPT
“What are the best loyalty program software options?”
Asked ChatGPT
“What's the best loyalty program software for customer rewards?”
Searched Google, AI Overview
“loyalty program software”
Searched Google, AI Overview
“customer loyalty platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which loyalty program software compete with Talon.One?
Share of searches by month for Yotpo, Talon.One, LoyaltyLion, Punchh, Antavo, Square Loyalty, Smile.io. The figures are in the table below the chart.
View monthly share of searches table
| Month | Yotpo | Talon.One | LoyaltyLion | Punchh | Antavo | Square Loyalty | Smile.io | Annex Cloud | Stamped |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 56.8% | 11.3% | 10.9% | 7.5% | 5% | 2.7% | 2.3% | 1.8% | 1.5% |
| Nov 2025 | 56.5% | 11.2% | 10.2% | 7.4% | 4.8% | 3.3% | 2.9% | 1.8% | 1.8% |
| Dec 2025 | 58.8% | 9.5% | 9.8% | 7.7% | 5% | 3.4% | 2.6% | 1.6% | 1.6% |
| Jan 2026 | 52.9% | 12.9% | 11.4% | 8.6% | 4.5% | 3.8% | 2.7% | 1.7% | 1.4% |
| Feb 2026 | 53.6% | 13% | 11.6% | 8.7% | 4.6% | 3.1% | 2.7% | 1.4% | 1.2% |
| Mar 2026 | 53.8% | 13.1% | 10.4% | 8.7% | 4.6% | 3.1% | 3.4% | 1.4% | 1.4% |
| Apr 2026 | 41.8% | 34.1% | 7.5% | 5.5% | 3% | 3.6% | 2% | 1.4% | 1.1% |
| May 2026 | 54.2% | 16.1% | 9.8% | 7.1% | 4.6% | 3.2% | 2.7% | 1.2% | 1.2% |
| Jun 2026 | 57.6% | 14% | 9.1% | 7.5% | 4.1% | 2.6% | 2.6% | 1.2% | 1.2% |
| Jul 2026 | 58.2% | 14.1% | 8.4% | 7.6% | 4.2% | 2.6% | 2.6% | 1.3% | 1% |
| Aug 2026 | 53.6% | 16% | 8.6% | 8.6% | 4.7% | 3% | 3.3% | 1.2% | 1.2% |
| Sep 2026 | 53% | 15.8% | 10% | 8.5% | 4.7% | 2.9% | 2.8% | 1.1% | 1.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53% | 18.1K | 0% | -0.6 points | |
| 2, held 2nd | 15.8% | 5.4K | 0% | -0.2 points | |
| 3, held 3rd | 10% | 3.4K | +17.2% | +1.4 points | |
| 4, held 4th | 8.5% | 2.9K | 0% | -0.1 points | |
| 5, held 5th | 4.7% | 1.6K | 0% | 0 points | |
| 6, moved from 7th to 6th | 2.9% | 1K | 0% | 0 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 2.8% | 970 | -12.6% | -0.4 pointsmoved from 6th to 7th | |
| 8, held 8th | 1.1% | 390 | 0% | 0 points | |
| 9, held 9th | 1.1% | 390 | 0% | 0 points |
1.
Yotpo53%
Held 1st. 18.1K estimated branded searches, 0% vs prior month. Share -0.6 points.
15.8%
Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share -0.2 points.
10%
Held 3rd. 3.4K estimated branded searches, +17.2% vs prior month. Share +1.4 points.
4.
Punchh8.5%
Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
5.
Antavo4.7%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
2.9%
Moved from 7th to 6th. 1K estimated branded searches, 0% vs prior month. Share 0 points.
7.
Smile.io2.8%
Moved from 6th to 7th. 970 estimated branded searches, -12.6% vs prior month. Share -0.4 points.
1.1%
Held 8th. 390 estimated branded searches, 0% vs prior month. Share 0 points.
9.
Stamped1.1%
Held 9th. 390 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Talon.One and its closest rivals
Every comparison with Talon.One
8 comparisons
How has branded search demand for Talon.One changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Talon.One worldwide held steady at 5.4K.
- Across the 12 months ending September 2026, Talon.One’s share of searches among loyalty program software worldwide increased from 11.3% to 15.8%.
- Across the 12 months ending September 2026, Talon.One’s share of searches among loyalty program software worldwide peaked at 34.1% in April 2026 and was lowest at 9.5% in December 2025.
How did search popularity change for loyalty program software worldwide in September 2026?
6 changes
In September 2026, LoyaltyLion gained share of searches among loyalty program software worldwide, from 8.6% to 10%.
In September 2026, Yotpo lost share of searches among loyalty program software worldwide, from 53.6% to 53%.
In September 2026, Square Loyalty rose from 7th to 6th among loyalty program software worldwide.
In September 2026, Smile.io fell from 6th to 7th among loyalty program software worldwide.
Estimated monthly branded searches for Annex Cloud worldwide fell 55.7% over 12 measured months, from 880 to 390 in September 2026.
Estimated monthly branded searches for Stamped worldwide fell 45.8% over 12 measured months, from 720 to 390 in September 2026.
How are Talon.One’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Talon.One’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- talon one
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Is Talon.One your brand?
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