How popular isSurfer in search?
In August 2026, there were an estimated 180 branded searches for Surfer worldwide which is down 35.7% over the last 11 months. Surfer holds 1.6% estimated Share of Search among SEO content optimization platforms worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
NeuronWriter48.5%Clearscope24.8%
MarketMuse17.2%
Frase7.9%
Surfer1.6%
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Which SEO content optimization platforms compete with Surfer?
Share of Search by month for NeuronWriter, Clearscope, MarketMuse, Frase, Surfer. The figures are in the table below the chart.
View monthly share of search table
| Month | NeuronWriter | Clearscope | MarketMuse | Frase | Surfer |
|---|---|---|---|---|---|
| Oct 2025 | 38.7% | 28.6% | 23.8% | 7.6% | 1.3% |
| Nov 2025 | 48.1% | 23.1% | 20.1% | 7.7% | 1.1% |
| Dec 2025 | 46.8% | 23% | 23.4% | 5.7% | 1% |
| Jan 2026 | 40.2% | 23.4% | 28.7% | 6.4% | 1.3% |
| Feb 2026 | 49% | 23.9% | 20% | 6% | 1.1% |
| Mar 2026 | 44.3% | 26.4% | 22.3% | 5.4% | 1.5% |
| Apr 2026 | 43.2% | 26.5% | 22% | 6.5% | 1.7% |
| May 2026 | 47.8% | 23.8% | 20.1% | 7.2% | 1.1% |
| Jun 2026 | 46.1% | 27.2% | 18.3% | 7.4% | 1% |
| Jul 2026 | 47.9% | 24.2% | 17.5% | 8.8% | 1.6% |
| Aug 2026 | 48.5% | 24.8% | 17.2% | 7.9% | 1.6% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.5% | 5.5K | 0% | +0.6 points | |
| 2, held 2nd | 24.8% | 2.8K | +1.4% | +0.6 points | |
| 3, held 3rd | 17.2% | 1.9K | -2.5% | -0.2 points | |
| 4, held 4th | 7.9% | 890 | -11.9% | -1 points | |
| 5, held 5th | 1.6% | 180 | 0% | 0 points |
48.5%
held 1st · 5.5K estimated branded searches · 0% vs prior month · +0.6 points
24.8%
held 2nd · 2.8K estimated branded searches · +1.4% vs prior month · +0.6 points
17.2%
held 3rd · 1.9K estimated branded searches · -2.5% vs prior month · -0.2 points
4.
Frase7.9%
held 4th · 890 estimated branded searches · -11.9% vs prior month · -1 points
5.
Surfer1.6%
held 5th · 180 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between Surfer and its closest rivals
How has branded search demand for Surfer changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Surfer worldwide fell from 280 to 180.
- Across the 11 months ending August 2026, Surfer’s estimated Share of Search among SEO content optimization platforms worldwide held steady, from 1.3% to 1.6%.
How did search popularity change for SEO content optimization platforms worldwide in August 2026?
5 changes
In August 2026, Clearscope gained estimated Share of Search among SEO content optimization platforms worldwide, from 24.2% to 24.8%.

In August 2026, NeuronWriter gained estimated Share of Search among SEO content optimization platforms worldwide, from 47.9% to 48.5%.

In August 2026, Frase lost estimated Share of Search among SEO content optimization platforms worldwide, from 8.8% to 7.9%.

MarketMuse’s estimated Share of Search among SEO content optimization platforms worldwide has lost ground for 3 months in a row, from 20.1% to 17.2% in August 2026.

Estimated monthly branded searches for Surfer worldwide fell 35.7% over 11 measured months, from 280 to 180 in August 2026.
How is Surfer measured?
Brandwave collects information about searches that people make online using Surfer’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- surfer content optimization
- surferseo.com
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Is Surfer your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.