How popular isSupergrain in search?
In August 2026, there were an estimated 5.4K branded searches for Supergrain worldwide which is up 50% over the last 11 months. Supergrain holds 24.8% estimated Share of Search among metrics layer platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Lightdash45.4%- Supergrain24.8%
Transform16.5%- MetricFlow7.3%
Cube6%
Follow Supergrain and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which metrics layer platforms compete with Supergrain?
Share of Search by month for Lightdash, Supergrain, Transform, MetricFlow, Cube. The figures are in the table below the chart.
View monthly share of search table
| Month | Lightdash | Supergrain | Transform | MetricFlow | Cube |
|---|---|---|---|---|---|
| Oct 2025 | 32.5% | 17.7% | 39.9% | 6.4% | 3.5% |
| Nov 2025 | 33.2% | 18.1% | 40.7% | 5% | 3% |
| Dec 2025 | 38.4% | 20.9% | 31.4% | 5.1% | 4.2% |
| Jan 2026 | 36.1% | 24.1% | 29.5% | 5.5% | 4.8% |
| Feb 2026 | 40.1% | 17.8% | 32.7% | 5% | 4.4% |
| Mar 2026 | 40.9% | 14.9% | 33.5% | 5.4% | 5.4% |
| Apr 2026 | 43% | 15.7% | 28.7% | 7% | 5.7% |
| May 2026 | 38.4% | 20.9% | 25.6% | 7.6% | 7.6% |
| Jun 2026 | 39.7% | 21.6% | 21.6% | 9.3% | 7.8% |
| Jul 2026 | 42.6% | 23.2% | 18.9% | 8.4% | 6.8% |
| Aug 2026 | 45.4% | 24.8% | 16.5% | 7.3% | 6% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.4% | 9.9K | +22.2% | +2.8 points | |
| 2, held 2nd | 24.8% | 5.4K | +22.7% | +1.6 points | |
| 3, held 3rd | 16.5% | 3.6K | 0% | -2.4 points | |
| 4, held 4th | 7.3% | 1.6K | 0% | -1.1 points | |
| 5, held 5th | 6% | 1.3K | 0% | -0.9 points |
45.4%
Held 1st. 9.9K estimated branded searches, +22.2% vs prior month. Share +2.8 points.
24.8%
Held 2nd. 5.4K estimated branded searches, +22.7% vs prior month. Share +1.6 points.
16.5%
Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share -2.4 points.
7.3%
Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share -1.1 points.
5.
6%
Held 5th. 1.3K estimated branded searches, 0% vs prior month. Share -0.9 points.
Compare search popularity between Supergrain and its closest rivals
How has branded search demand for Supergrain changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Supergrain worldwide rose from 3.6K to 5.4K.
- Across the 11 months ending August 2026, Supergrain’s estimated Share of Search among metrics layer platforms worldwide increased from 17.7% to 24.8%.
- Across the 11 months ending August 2026, Supergrain’s estimated Share of Search among metrics layer platforms worldwide peaked at 24.8% in August 2026 and was lowest at 14.9% in March 2026.
- Across the 11 months ending August 2026, Supergrain rose from 3rd to 2nd among metrics layer platforms worldwide.
How did search popularity change for metrics layer platforms worldwide in August 2026?
5 changes
In August 2026, Lightdash gained estimated Share of Search among metrics layer platforms worldwide, from 42.6% to 45.4%.
In August 2026, Supergrain gained estimated Share of Search among metrics layer platforms worldwide, from 23.2% to 24.8%.
In August 2026, Transform lost estimated Share of Search among metrics layer platforms worldwide, from 18.9% to 16.5%.
In August 2026, MetricFlow lost estimated Share of Search among metrics layer platforms worldwide, from 8.4% to 7.3%.
In August 2026, Cube lost estimated Share of Search among metrics layer platforms worldwide, from 6.8% to 6%.
How is Supergrain measured?
Brandwave collects information about searches that people make online using Supergrain’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- supergrain
Do you work for Supergrain? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Supergrain your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.