How popular isStiebel Eltron in search?
In August 2026, there were an estimated 74K branded searches for Stiebel Eltron worldwide which is down 18.2% over the last 11 months. Stiebel Eltron holds 17.2% estimated Share of Search among hot water brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Where does Stiebel Eltron compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Hot water brands | 4th of 5 | 17.2% | Shown below |
| Heat pump water heating brands | 3rd of 5 | 20.1% | Show ranking |
Which hot water brands compete with Stiebel Eltron?
Share of Search by month for Bosch, Rheem, Rinnai, Stiebel Eltron. The figures are in the table below the chart.
View monthly share of search table
| Month | Bosch | Rheem | Rinnai | Stiebel Eltron | Dux |
|---|---|---|---|---|---|
| Oct 2025 | 46.4% | 16.6% | 16.6% | 20.2% | 0.29% |
| Nov 2025 | 41.7% | 18% | 18% | 22% | 0.24% |
| Dec 2025 | 43.5% | 18.8% | 18.8% | 18.8% | 0.22% |
| Jan 2026 | 38.4% | 16.5% | 20.2% | 24.6% | 0.22% |
| Feb 2026 | 37.1% | 19.4% | 19.4% | 23.8% | 0.26% |
| Mar 2026 | 41.7% | 18% | 18% | 22% | 0.24% |
| Apr 2026 | 43.4% | 18.8% | 18.8% | 18.8% | 0.25% |
| May 2026 | 43.4% | 18.8% | 18.8% | 18.8% | 0.25% |
| Jun 2026 | 44.8% | 19.5% | 15.9% | 19.5% | 0.26% |
| Jul 2026 | 44.8% | 19.5% | 15.9% | 19.5% | 0.26% |
| Aug 2026 | 48% | 17.2% | 17.2% | 17.2% | 0.23% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48% | 206K | +21.2% | +3.2 points | |
| 2, held 2nd | 17.2% | 74K | 0% | -2.2 points | |
| 3, moved from 4th to 3rd | 17.2% | 74K | +22.3% | +1.3 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 17.2% | 74K | 0% | -2.2 pointsmoved from 3rd to 4th | |
| 5, held 5th | 0.23% | 1K | 0% | 0 points |
1.
Bosch48%
Held 1st. 206K estimated branded searches, +21.2% vs prior month. Share +3.2 points.
2.
Rheem
17.2%
Held 2nd. 74K estimated branded searches, 0% vs prior month. Share -2.2 points.
3.
Rinnai17.2%
Moved from 4th to 3rd. 74K estimated branded searches, +22.3% vs prior month. Share +1.3 points.
17.2%
Moved from 3rd to 4th. 74K estimated branded searches, 0% vs prior month. Share -2.2 points.
5.Dux
0.23%
Held 5th. 1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Stiebel Eltron and its closest rivals
How has branded search demand for Stiebel Eltron changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Stiebel Eltron worldwide fell from 90.5K to 74K.
- Across the 11 months ending August 2026, Stiebel Eltron’s estimated Share of Search among hot water brands worldwide decreased from 20.2% to 17.2%.
- Across the 11 months ending August 2026, Stiebel Eltron’s estimated Share of Search among hot water brands worldwide peaked at 24.6% in January 2026 and was lowest at 17.2% in August 2026.
- Across the 11 months ending August 2026, Stiebel Eltron fell from 2nd to 4th among hot water brands worldwide.
How did search popularity change for hot water brands worldwide in August 2026?
5 changes
In August 2026, Rinnai overtook Stiebel Eltron to rank 3rd among hot water brands worldwide, at 17.2%.
In August 2026, Bosch gained estimated Share of Search among hot water brands worldwide, from 44.8% to 48%.
In August 2026, Rheem lost estimated Share of Search among hot water brands worldwide, from 19.5% to 17.2%.
In August 2026, Stiebel Eltron lost estimated Share of Search among hot water brands worldwide, from 19.5% to 17.2%.
Estimated monthly branded searches for Dux worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.
How is Stiebel Eltron measured?
Brandwave collects information about searches that people make online using Stiebel Eltron’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- stiebel eltron
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