Brandwave

How popular isStamps.com in search?

In August 2026, there were an estimated 22.2K branded searches for Stamps.com worldwide which is down 18.1% over the last 11 months. Stamps.com holds 6% estimated Share of Search among shipping label platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Shippo57.8%
  2. ShipStation20.1%
  3. Pirate Ship8.8%
  4. EasyPost7.3%
  5. Stamps.com6%
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Which shipping label platforms compete with Stamps.com?

Stamps.com against shipping label platforms worldwide, by month

Share of Search by month for Shippo, ShipStation, Pirate Ship, EasyPost, Stamps.com. The figures are in the table below the chart.

View monthly share of search table
MonthShippoShipStationPirate ShipEasyPostStamps.com
Oct 202547.1%29.2%7.8%8.7%7.2%
Nov 202550%25.7%9.2%7.6%7.6%
Dec 202552.7%22%9%6.6%9.8%
Jan 202648.9%24.8%8.3%9%9%
Feb 202649.6%25.2%8.4%7.5%9.2%
Mar 202653.3%23.1%7.4%8.1%8.1%
Apr 202651.2%24.4%8.6%7.9%7.9%
May 202653.2%24.4%7.5%8.2%6.7%
Jun 202654.3%22.9%7.6%8.4%6.8%
Jul 202654.6%23.1%8.3%8.4%5.6%
Aug 202657.8%20.1%8.8%7.3%6%
Sep 2026—————
  1. 1.Shippo

    57.8%

    Held 1st. 216K estimated branded searches, +0.23% vs prior month. Share +3.3 points.

  2. Held 2nd. 75K estimated branded searches, -17.5% vs prior month. Share -2.9 points.

  3. Moved from 4th to 3rd. 32.9K estimated branded searches, 0% vs prior month. Share +0.5 points.

  4. 4.EasyPost

    7.3%

    Moved from 3rd to 4th. 27.1K estimated branded searches, -18.1% vs prior month. Share -1.1 points.

  5. Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share +0.3 points.

Compare search popularity between Stamps.com and its closest rivals

How has branded search demand for Stamps.com changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Stamps.com worldwide fell from 27.1K to 22.2K.
  • Across the 11 months ending August 2026, Stamps.com’s estimated Share of Search among shipping label platforms worldwide decreased from 7.2% to 6%.
  • Across the 11 months ending August 2026, Stamps.com’s estimated Share of Search among shipping label platforms worldwide peaked at 9.8% in December 2025 and was lowest at 5.6% in July 2026.

How did search popularity change for shipping label platforms worldwide in August 2026?

  1. In August 2026, Shippo gained estimated Share of Search among shipping label platforms worldwide, from 54.6% to 57.8%.

  2. In August 2026, ShipStation lost estimated Share of Search among shipping label platforms worldwide, from 23.1% to 20.1%.

  3. In August 2026, EasyPost lost estimated Share of Search among shipping label platforms worldwide, from 8.4% to 7.3%.

  4. Pirate Ship’s estimated Share of Search among shipping label platforms worldwide has gained ground for 3 months in a row, from 7.5% to 8.8% in August 2026.

  5. Estimated monthly branded searches for Stamps.com worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

How is Stamps.com measured?

Brandwave collects information about searches that people make online using Stamps.com’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • stamps.com

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How the Brand Demand Index is measured

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Is Stamps.com your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.