Brandwave

How popular isSmoobu in search?

Smoobu has no measured branded demand worldwide yet. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Guesty32%
  2. Lodgify25%
  3. Hostaway20.4%
  4. Beds2416.5%
  5. Travelnest6%
  6. Smoobu—
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Which hospitality property management software compete with Smoobu?

Smoobu against hospitality property management software worldwide, by month

Share of Search by month for Guesty, Lodgify, Hostaway, Beds24, Travelnest, Smoobu. The figures are in the table below the chart.

View monthly share of search table
MonthGuestyLodgifyHostawayBeds24TravelnestSmoobu
Oct 202529%27.7%22.8%15%5.5%—
Nov 202528.5%33.6%18.6%14.9%4.4%—
Dec 202530.8%29.4%19.9%15.9%3.9%—
Jan 202626.9%31.1%21%16.9%4.1%—
Feb 202629.4%28%23%15.1%4.5%—
Mar 202630.5%29.2%19.7%15.8%4.7%—
Apr 202630.2%29%19.5%15.7%5.7%—
May 202629.1%27.7%22.7%15%5.5%—
Jun 202632.1%25%20.5%16.5%6%—
Jul 202632%25%20.5%16.5%6%—
Aug 202632%25%20.4%16.5%6%—
Sep 2026——————
  1. 1.Guesty

    32%

    Held 1st. 52.6K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Lodgify

    25%

    Held 2nd. 41.1K estimated branded searches, -0.29% vs prior month. Share 0 points.

  3. 3.Hostaway

    20.4%

    Held 3rd. 33.6K estimated branded searches, -0.21% vs prior month. Share 0 points.

  4. 4.Beds24

    16.5%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  6. —.Smoobu

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Smoobu and its closest rivals

How did search popularity change for hospitality property management software worldwide in August 2026?

  1. Hostaway’s estimated Share of Search among hospitality property management software worldwide has lost ground for 3 months in a row, from 22.7% to 20.4% in August 2026.

  2. Estimated monthly branded searches for Guesty worldwide rose 22.3% over 11 measured months, from 43K to 52.6K in August 2026.

  3. Estimated monthly branded searches for Travelnest worldwide rose 22.2% over 11 measured months, from 8.1K to 9.9K in August 2026.

  4. Estimated monthly branded searches for Beds24 worldwide rose 22.1% over 11 measured months, from 22.2K to 27.1K in August 2026.

How is Smoobu measured?

Brandwave collects information about searches that people make online using Smoobu’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • smoobu software

Do you work for Smoobu? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Smoobu your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.