Brandwave

Hospitality property management software:Which brands are most popular in search?

In August 2026, Guesty was the most searched among hospitality property management software worldwide, with an estimated 52.6K branded searches and 32% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Guesty32%
  2. Lodgify25%
  3. Hostaway20.4%
  4. Beds2416.5%
  5. Travelnest6%
  6. Smoobu—

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Share of SearchLeaderboard

Compare the hospitality property management software people book with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hospitality property management software worldwide, by month

Share of Search by month for Guesty, Lodgify, Hostaway, Beds24, Travelnest. The figures are in the table below the chart.

View monthly share of search table
MonthGuestyLodgifyHostawayBeds24TravelnestSmoobu
Oct 202529%27.7%22.8%15%5.5%—
Nov 202528.5%33.6%18.6%14.9%4.4%—
Dec 202530.8%29.4%19.9%15.9%3.9%—
Jan 202626.9%31.1%21%16.9%4.1%—
Feb 202629.4%28%23%15.1%4.5%—
Mar 202630.5%29.2%19.7%15.8%4.7%—
Apr 202630.2%29%19.5%15.7%5.7%—
May 202629.1%27.7%22.7%15%5.5%—
Jun 202632.1%25%20.5%16.5%6%—
Jul 202632%25%20.5%16.5%6%—
Aug 202632%25%20.4%16.5%6%—
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Guesty

    32%

    Held 1st. 52.6K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Lodgify

    25%

    Held 2nd. 41.1K estimated branded searches, -0.29% vs prior month. Share 0 points.

  3. 3.Hostaway

    20.4%

    Held 3rd. 33.6K estimated branded searches, -0.21% vs prior month. Share 0 points.

  4. 4.Beds24

    16.5%

    Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Travelnest

    6%

    Held 5th. 9.9K estimated branded searches, 0% vs prior month. Share 0 points.

  6. —.Smoobu

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between leading brands

Which brand is most popular in search among hospitality property management software worldwide?

In August 2026, Guesty was the most searched among hospitality property management software worldwide, with an estimated 52.6K branded searches and 32% estimated Share of Search within this set. Lodgify is in 2nd place, 7 percentage points behind at 25% Share of Search.

Global hospitality property management software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Guesty29% → 32%32.1%Jun 202626.9%Jan 20261st
Lodgify27.7% → 25%33.6%Nov 202525%Jun 20262nd
Hostaway22.8% → 20.4%23%Feb 202618.6%Nov 20253rd
Beds2415% → 16.5%16.9%Jan 202614.9%Nov 20254th
Travelnest5.5% → 6%6%Aug 20263.9%Dec 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Guesty’s estimated Share of Search among hospitality property management software worldwide increased from 29% to 32%.
  • Across the 11 months ending August 2026, Lodgify’s estimated Share of Search among hospitality property management software worldwide decreased from 27.7% to 25%.
  • Across the 11 months ending August 2026, Hostaway’s estimated Share of Search among hospitality property management software worldwide decreased from 22.8% to 20.4%.
  • Across the 11 months ending August 2026, Beds24’s estimated Share of Search among hospitality property management software worldwide increased from 15% to 16.5%.
  • Across the 11 months ending August 2026, Travelnest’s estimated Share of Search among hospitality property management software worldwide increased from 5.5% to 6%.
  • Across the 11 months ending August 2026, Guesty’s estimated Share of Search among hospitality property management software worldwide peaked at 32.1% in June 2026 and was lowest at 26.9% in January 2026.
  • Across the 11 months ending August 2026, Lodgify’s estimated Share of Search among hospitality property management software worldwide peaked at 33.6% in November 2025 and was lowest at 25% in June 2026.
  • Across the 11 months ending August 2026, Hostaway’s estimated Share of Search among hospitality property management software worldwide peaked at 23% in February 2026 and was lowest at 18.6% in November 2025.
  • Across the 11 months ending August 2026, Beds24’s estimated Share of Search among hospitality property management software worldwide peaked at 16.9% in January 2026 and was lowest at 14.9% in November 2025.
  • Across the 11 months ending August 2026, Travelnest’s estimated Share of Search among hospitality property management software worldwide peaked at 6% in August 2026 and was lowest at 3.9% in December 2025.
  • Across the 11 months ending August 2026, Smoobu held steady: its estimated Share of Search among hospitality property management software worldwide moved less than 0.5 percentage points.

How did search popularity change for hospitality property management software worldwide in August 2026?

  1. Hostaway’s estimated Share of Search among hospitality property management software worldwide has lost ground for 3 months in a row, from 22.7% to 20.4% in August 2026.

  2. Estimated monthly branded searches for Guesty worldwide rose 22.3% over 11 measured months, from 43K to 52.6K in August 2026.

  3. Estimated monthly branded searches for Travelnest worldwide rose 22.2% over 11 measured months, from 8.1K to 9.9K in August 2026.

  4. Estimated monthly branded searches for Beds24 worldwide rose 22.1% over 11 measured months, from 22.2K to 27.1K in August 2026.

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