Guesty vs Hostaway:Which is more popular by branded search?
In August 2026, Guesty had more branded searches than Hostaway among vacation rental management platforms worldwide. Guesty was estimated to have 52.6K branded searches compared to Hostaway’s 33.6K, and held a 34.5% Share of Search versus Hostaway’s 22%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Follow Guesty vs Hostaway and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Guesty or Hostaway?
Compare tools for managing short-stay listings, bookings and guest operations. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Guesty, Hostaway. The figures are in the table below the chart.
View monthly share of search table
| Month | Guesty | Lodgify | Hostaway | OwnerRez | Hostfully |
|---|---|---|---|---|---|
| Oct 2025 | 30% | 28.7% | 23.6% | 10.7% | 7% |
| Nov 2025 | 29.9% | 35.2% | 19.5% | 10.7% | 4.7% |
| Dec 2025 | 32.1% | 30.7% | 20.7% | 11.5% | 5% |
| Jan 2026 | 28.7% | 33.2% | 22.4% | 10.2% | 5.4% |
| Feb 2026 | 30.8% | 29.4% | 24.1% | 10.9% | 4.8% |
| Mar 2026 | 32.1% | 30.8% | 20.7% | 11.4% | 5% |
| Apr 2026 | 32.1% | 30.8% | 20.7% | 11.4% | 5% |
| May 2026 | 30.9% | 29.4% | 24.1% | 10.8% | 4.8% |
| Jun 2026 | 34.5% | 26.9% | 22.1% | 12.2% | 4.4% |
| Jul 2026 | 34.5% | 27% | 22% | 12.1% | 4.4% |
| Aug 2026 | 34.5% | 26.9% | 22% | 12.1% | 4.4% |
| Sep 2026 | — | — | — | — | — |
How has the Guesty and Hostaway comparison changed over the last 12 months?
3 findings
- Guesty was ahead of Hostaway in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Guesty’s estimated Share of Search among vacation rental management platforms worldwide moved from 30% to 34.5%, and its estimated monthly branded searches moved from 43K to 52.6K.
- Across the 11 months ending August 2026, Hostaway’s estimated Share of Search among vacation rental management platforms worldwide moved from 23.6% to 22%, and its estimated monthly branded searches moved from 33.8K to 33.6K.
How did search popularity change for vacation rental management platforms worldwide in August 2026?
2 changes

Hostaway’s estimated Share of Search among vacation rental management platforms worldwide has lost ground for 3 months in a row, from 24.1% to 22% in August 2026.

Estimated monthly branded searches for Guesty worldwide rose 22.3% over 11 measured months, from 43K to 52.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Guesty’s and Hostaway’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Guesty
9 branded search terms
- guesty
- guesty app
- guesty com
- guesty pms
- guesty property management
- guesty software
- guesty vacation rental software
- guesty vacation rentals
- pms guesty
Hostaway
8 branded search terms
- hostaway
- hostaway app
- hostaway com
- hostaway pms
- hostaway property management
- hostaway software
- hostaway vacation rental software
- pms hostaway

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.