Brandwave

How popular isSiteGround in search?

In August 2026, there were an estimated 246K branded searches for SiteGround worldwide which held steady over the last 11 months. SiteGround holds 6.3% estimated Share of Search among hosting providers worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Hostinger86.2%
  2. SiteGround6.3%
  3. Bluehost5.2%
  4. DreamHost1.6%
  5. Kinsta0.75%
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Which hosting providers compete with SiteGround?

SiteGround against hosting providers worldwide, by month

Share of Search by month for Hostinger, SiteGround, Bluehost. The figures are in the table below the chart.

View monthly share of search table
MonthHostingerSiteGroundBluehostDreamHostKinsta
Oct 202585.8%6.3%5.1%1.9%0.91%
Nov 202585.9%6.3%5.2%1.9%0.75%
Dec 202586.2%6.3%5.2%1.6%0.76%
Jan 202687.4%6.4%4.3%1.3%0.63%
Feb 202685%7.6%5.1%1.5%0.75%
Mar 202687.2%6.4%4.3%1.3%0.77%
Apr 202687.3%6.4%4.3%1.3%0.64%
May 202688.4%5.3%4.3%1.3%0.65%
Jun 202687%6.4%4.3%1.6%0.76%
Jul 202687%6.4%4.3%1.6%0.76%
Aug 202686.2%6.3%5.2%1.6%0.75%
Sep 2026—————
  1. 1.Hostinger

    86.2%

    Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share -0.8 points.

  2. Held 2nd. 246K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. 3.Bluehost

    5.2%

    Held 3rd. 201K estimated branded searches, +21.8% vs prior month. Share +0.9 points.

  4. 4.DreamHost

    1.6%

    Held 4th. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Kinsta

    0.75%

    Held 5th. 29K estimated branded searches, -0.65% vs prior month. Share 0 points.

Compare search popularity between SiteGround and its closest rivals

How has branded search demand for SiteGround changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for SiteGround worldwide held steady at 246K.
  • Across the 11 months ending August 2026, SiteGround’s estimated Share of Search among hosting providers worldwide peaked at 7.6% in February 2026 and was lowest at 5.3% in May 2026.

How did search popularity change for hosting providers worldwide in August 2026?

  1. In August 2026, Bluehost gained estimated Share of Search among hosting providers worldwide, from 4.3% to 5.2%.

  2. In August 2026, Hostinger lost estimated Share of Search among hosting providers worldwide, from 87% to 86.2%.

  3. Estimated monthly branded searches for Kinsta worldwide fell 18.3% over 11 measured months, from 35.5K to 29K in August 2026.

  4. Estimated monthly branded searches for DreamHost worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026.

Where does SiteGround compete?

SiteGround is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Web hosting providers3rd of 63.4%Show ranking
Hosting providers2nd of 56.3%Shown above

How is SiteGround measured?

Brandwave collects information about searches that people make online using SiteGround’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • siteground

Do you work for SiteGround? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is SiteGround your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.