Brandwave

How popular isShopify Markets in search?

In September 2026, people searched for Shopify Markets by name about 5,400 times worldwide, a 33.3% decrease from the previous year. These searches made up 4.5% of all global cross border commerce platform searches, placing Shopify Markets fourth out of six platforms. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Global-e46%
  2. ESW33.7%
  3. Zonos15%
  4. Shopify Markets4.5%
  5. FlavorCloud0.6%
  6. Flow Commerce0.22%
Shopify Markets website (opens in a new tab)

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Which cross border commerce platforms compete with Shopify Markets?

Shopify Markets against cross border commerce platforms worldwide, by month

Share of searches by month for Global-e, ESW, Zonos, Shopify Markets. The figures are in the table below the chart.

View monthly share of searches table
MonthGlobal-eESWZonosShopify MarketsFlavorCloudFlow Commerce
Oct 202540.7%30.4%20.4%7.4%0.92%0.24%
Nov 202545%30.2%16.5%7.4%0.54%0.29%
Dec 202550%29.9%13.4%6%0.53%0.23%
Jan 202649.3%29.5%13.2%7.2%0.64%0.23%
Feb 202643.7%32.6%14.6%8%0.87%0.26%
Mar 202645.6%34.1%12.5%6.8%0.74%0.22%
Apr 202646.4%31.2%13.9%7.6%0.56%0.3%
May 202643%39.3%11.8%5.2%0.47%0.21%
Jun 202644%36.2%13.2%5.9%0.53%0.19%
Jul 202642.8%35.1%15.7%5.7%0.51%0.18%
Aug 202643.5%32.5%17.7%5.3%0.71%0.25%
Sep 202646%33.7%15%4.5%0.6%0.22%
  1. Held 1st. 55.3K estimated branded searches, +24.5% vs prior month. Share +2.4 points.

  2. 2.ESW

    33.7%

    Held 2nd. 40.5K estimated branded searches, +22.4% vs prior month. Share +1.2 points.

  3. 3.Zonos

    15%

    Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -2.7 points.

  4. Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. Held 5th. 720 estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. Held 6th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Shopify Markets and its closest rivals

Every comparison with Shopify Markets

5 comparisons

How has branded search demand for Shopify Markets changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Shopify Markets worldwide fell from 8.1K to 5.4K.
  • Across the 12 months ending September 2026, Shopify Markets’ share of searches among cross border commerce platforms worldwide decreased from 7.4% to 4.5%.
  • Across the 12 months ending September 2026, Shopify Markets’ share of searches among cross border commerce platforms worldwide peaked at 8% in February 2026 and was lowest at 4.5% in September 2026.

How did search popularity change for cross border commerce platforms worldwide in September 2026?

5 changes
  1. In September 2026, Global-e gained share of searches among cross border commerce platforms worldwide, from 43.5% to 46%.

  2. In September 2026, ESW gained share of searches among cross border commerce platforms worldwide, from 32.5% to 33.7%.

  3. In September 2026, Zonos lost share of searches among cross border commerce platforms worldwide, from 17.7% to 15%.

  4. In September 2026, Shopify Markets lost share of searches among cross border commerce platforms worldwide, from 5.3% to 4.5%.

  5. Estimated monthly branded searches for FlavorCloud worldwide fell 28% over 12 measured months, from 1K to 720 in September 2026.

How are Shopify Markets’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Shopify Markets’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • shopify markets

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How the Brand Demand Index is measured

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Is Shopify Markets your brand?

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