Flow Commerce vs Shopify Markets:Which is searched more?
In September 2026, Shopify Markets had more branded searches than Flow Commerce among cross border commerce platforms worldwide. Shopify Markets had about 5,400 branded searches, while Flow Commerce had 260. Shopify Markets made up 4.5% of all cross border commerce platform searches we track, and Flow Commerce accounted for 0.22%. These are worldwide searches for English-language branded terms.
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Is Flow Commerce or Shopify Markets more popular in search?
Compare the platforms used to sell internationally. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Shopify Markets, Flow Commerce. The figures are in the table below the chart.
View monthly share of searches table
| Month | Global-e | ESW | Zonos | Shopify Markets | FlavorCloud | Flow Commerce |
|---|---|---|---|---|---|---|
| Oct 2025 | 40.7% | 30.4% | 20.4% | 7.4% | 0.92% | 0.24% |
| Nov 2025 | 45% | 30.2% | 16.5% | 7.4% | 0.54% | 0.29% |
| Dec 2025 | 50% | 29.9% | 13.4% | 6% | 0.53% | 0.23% |
| Jan 2026 | 49.3% | 29.5% | 13.2% | 7.2% | 0.64% | 0.23% |
| Feb 2026 | 43.7% | 32.6% | 14.6% | 8% | 0.87% | 0.26% |
| Mar 2026 | 45.6% | 34.1% | 12.5% | 6.8% | 0.74% | 0.22% |
| Apr 2026 | 46.4% | 31.2% | 13.9% | 7.6% | 0.56% | 0.3% |
| May 2026 | 43% | 39.3% | 11.8% | 5.2% | 0.47% | 0.21% |
| Jun 2026 | 44% | 36.2% | 13.2% | 5.9% | 0.53% | 0.19% |
| Jul 2026 | 42.8% | 35.1% | 15.7% | 5.7% | 0.51% | 0.18% |
| Aug 2026 | 43.5% | 32.5% | 17.7% | 5.3% | 0.71% | 0.25% |
| Sep 2026 | 46% | 33.7% | 15% | 4.5% | 0.6% | 0.22% |
How has the Flow Commerce and Shopify Markets comparison changed over the last 12 months?
3 findings
- Shopify Markets was ahead of Flow Commerce in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Flow Commerce’s share of searches among cross border commerce platforms worldwide moved from 0.24% to 0.22%, and its estimated monthly branded searches held steady at 260.
- Across the 12 months ending September 2026, Shopify Markets’ share of searches among cross border commerce platforms worldwide moved from 7.4% to 4.5%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
How did search popularity change for cross border commerce platforms worldwide in September 2026?
1 change
In September 2026, Shopify Markets lost share of searches among cross border commerce platforms worldwide, from 5.3% to 4.5%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Flow Commerce’s and Shopify Markets’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Flow Commerce
1 branded search term
- flow commerce
Shopify Markets
1 branded search term
- shopify markets
Other head-to-heads among cross border commerce platforms
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