How popular isPublic in search?
In September 2026, there were an estimated 4.6K branded searches for Public worldwide which is down 19.3% over the last 12 months. Public holds 0.11% estimated Share of Search among retail investing and trading apps worldwide and is ranked 8th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.
Robinhood36.5%Trade Republic23.1%
Wealthsimple11.5%
Trading 21210.9%
eToro10.8%
Webull6.1%
Freetrade1%
Public0.11%
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Where does Public compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Retail investing and trading apps | 8th of 8 | 0.11% | Shown below |
| Investment apps | 6th of 6 | 0.16% | Show ranking |
Which retail investing and trading apps compete with Public?
Share of Search by month for Robinhood, Trade Republic, Wealthsimple, Trading 212, eToro, Webull, Public. The figures are in the table below the chart.
View monthly share of search table
| Month | Robinhood | Trade Republic | Wealthsimple | Trading 212 | eToro | Webull | Freetrade | Public |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.2% | 17.1% | 10.1% | 9.9% | 14.5% | 8.1% | 0.93% | 0.1% |
| Nov 2025 | 44.6% | 16% | 9.5% | 9.3% | 13.4% | 6.2% | 0.87% | 0.09% |
| Dec 2025 | 40.1% | 21.2% | 10.4% | 8.3% | 12.1% | 6.9% | 0.8% | 0.11% |
| Jan 2026 | 33.6% | 21.4% | 11.1% | 10.8% | 14.9% | 6.9% | 1.2% | 0.1% |
| Feb 2026 | 35.4% | 18.5% | 17.3% | 8.9% | 12.8% | 5.9% | 1% | 0.1% |
| Mar 2026 | 31.3% | 16.2% | 25.3% | 9.6% | 11.3% | 5.2% | 0.91% | 0.1% |
| Apr 2026 | 32.8% | 17.1% | 25% | 8.6% | 9.8% | 5.5% | 0.94% | 0.12% |
| May 2026 | 32.8% | 24.8% | 13.1% | 10.1% | 11.6% | 6.6% | 0.91% | 0.12% |
| Jun 2026 | 35.6% | 27.1% | 11.4% | 9% | 10.3% | 5.8% | 0.69% | 0.11% |
| Jul 2026 | 35.9% | 26.8% | 11.3% | 9% | 10.4% | 5.9% | 0.58% | 0.11% |
| Aug 2026 | 39.9% | 25.2% | 10.5% | 8.4% | 9.7% | 5.5% | 0.66% | 0.1% |
| Sep 2026 | 36.5% | 23.1% | 11.5% | 10.9% | 10.8% | 6.1% | 1% | 0.11% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.5% | 1.6M | -18.2% | -3.5 points | |
| 2, held 2nd | 23.1% | 1M | -18% | -2.1 points | |
| 3, held 3rd | 11.5% | 504K | -1.9% | +1 points | |
| 4, moved from 5th to 4th | 10.9% | 478K | +15.9% | +2.5 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 10.8% | 471K | -0.31% | +1.1 pointsmoved from 4th to 5th | |
| 6, held 6th | 6.1% | 266K | -0.51% | +0.6 points | |
| 7, held 7th | 1% | 45.5K | +41.5% | +0.4 points | |
| 8, held 8th | 0.11% | 4.6K | -6.1% | 0 points |
36.5%
Held 1st. 1.6M estimated branded searches, -18.2% vs prior month. Share -3.5 points.
23.1%
Held 2nd. 1M estimated branded searches, -18% vs prior month. Share -2.1 points.
11.5%
Held 3rd. 504K estimated branded searches, -1.9% vs prior month. Share +1 points.
10.9%
Moved from 5th to 4th. 478K estimated branded searches, +15.9% vs prior month. Share +2.5 points.
5.
eToro10.8%
Moved from 4th to 5th. 471K estimated branded searches, -0.31% vs prior month. Share +1.1 points.
6.
Webull6.1%
Held 6th. 266K estimated branded searches, -0.51% vs prior month. Share +0.6 points.
1%
Held 7th. 45.5K estimated branded searches, +41.5% vs prior month. Share +0.4 points.
8.
Public0.11%
Held 8th. 4.6K estimated branded searches, -6.1% vs prior month. Share 0 points.
Compare search popularity between Public and its closest rivals
How has branded search demand for Public changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Public worldwide fell from 5.7K to 4.6K.
- Across the 12 months ending September 2026, Public’s estimated Share of Search among retail investing and trading apps worldwide held steady, from 0.1% to 0.11%.
How did search popularity change for retail investing and trading apps worldwide in September 2026?
6 changes

In September 2026, Trading 212 overtook eToro to rank 4th among retail investing and trading apps worldwide, with 10.9% estimated Share of Search.

In September 2026, eToro gained estimated Share of Search among retail investing and trading apps worldwide, from 9.7% to 10.8%.

In September 2026, Wealthsimple gained estimated Share of Search among retail investing and trading apps worldwide, from 10.5% to 11.5%.

In September 2026, Webull gained estimated Share of Search among retail investing and trading apps worldwide, from 5.5% to 6.1%.

In September 2026, Robinhood lost estimated Share of Search among retail investing and trading apps worldwide, from 39.9% to 36.5%.
In September 2026, Trade Republic lost estimated Share of Search among retail investing and trading apps worldwide, from 25.2% to 23.1%.
How is Public measured?
Brandwave collects information about searches that people make online using Public’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- public investing
- public investing app
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Is Public your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.