Brandwave

How popular isPrecision in search?

In September 2026, there were an estimated 5.4K branded searches for Precision worldwide which is down 33.3% over the last 12 months. Precision holds 10.2% estimated Share of Search among training cones worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Net World Sports51.4%
  2. Sure Shot28.1%
  3. Kwik Goal10.2%
  4. Precision10.2%
  5. SKLZ0.09%
  6. Mitre0.02%

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Where does Precision compete?

Precision is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Training cones4th of 610.2%Shown below
Agility ladders3rd of 614.1%Show ranking

Which training cones compete with Precision?

Precision against training cones worldwide, by month

Share of Search by month for Net World Sports, Sure Shot, Kwik Goal, Precision. The figures are in the table below the chart.

View monthly share of search table
MonthNet World SportsSure ShotKwik GoalPrecisionSKLZMitre
Oct 202540.3%32.8%12%14.7%0.16%0.02%
Nov 202546.1%30.8%9.2%13.8%0.15%0.02%
Dec 202548.8%32.6%6.5%11.9%0.16%0.02%
Jan 202640.6%33.1%8%18.1%0.13%0.02%
Feb 202644.8%29.8%8.9%16.3%0.18%0.02%
Mar 202649.2%32.8%9.8%8%0.16%0.02%
Apr 202646.1%30.8%9.2%13.8%0.15%0.02%
May 202649.7%27.2%8.1%14.9%0.14%0.02%
Jun 202655.2%24.7%11%9%0.15%0.02%
Jul 202656.9%25.4%11.3%6.2%0.15%0.02%
Aug 202648.2%32.2%11.7%7.8%0.12%0%
Sep 202651.4%28.1%10.2%10.2%0.09%0.02%
  1. Held 1st. 27.1K estimated branded searches, 0% vs prior month. Share +3.2 points.

  2. 2.Sure Shot

    28.1%

    Held 2nd. 14.8K estimated branded searches, -18.2% vs prior month. Share -4.1 points.

  3. 3.Kwik Goal

    10.2%

    Held 3rd. 5.4K estimated branded searches, -18.2% vs prior month. Share -1.5 points.

  4. 4.Precision

    10.2%

    Held 4th. 5.4K estimated branded searches, +22.7% vs prior month. Share +2.4 points.

  5. 5.SKLZ

    0.09%

    Held 5th. 50 estimated branded searches, -28.6% vs prior month. Share 0 points.

  6. 6.Mitre

    0.02%

    Held 6th. 10 estimated branded searches, — vs prior month. Share 0 points.

Compare search popularity between Precision and its closest rivals

How has branded search demand for Precision changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Precision worldwide fell from 8.1K to 5.4K.
  • Across the 12 months ending September 2026, Precision’s estimated Share of Search among training cones worldwide decreased from 14.7% to 10.2%.
  • Across the 12 months ending September 2026, Precision’s estimated Share of Search among training cones worldwide peaked at 18.1% in January 2026 and was lowest at 6.2% in July 2026.
  • Across the 12 months ending September 2026, Precision fell from 3rd to 4th among training cones worldwide.

How did search popularity change for training cones worldwide in September 2026?

  1. In September 2026, Net World Sports gained estimated Share of Search among training cones worldwide, from 48.2% to 51.4%.

  2. In September 2026, Precision gained estimated Share of Search among training cones worldwide, from 7.8% to 10.2%.

  3. In September 2026, Sure Shot lost estimated Share of Search among training cones worldwide, from 32.2% to 28.1%.

  4. In September 2026, Kwik Goal lost estimated Share of Search among training cones worldwide, from 11.7% to 10.2%.

  5. Estimated monthly branded searches for SKLZ worldwide fell 44.4% over 12 measured months, from 90 to 50 in September 2026.

How is Precision measured?

Brandwave collects information about searches that people make online using Precision’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • precision football

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How the Brand Demand Index is measured

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Is Precision your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.