How popular isPFL in search?
In August 2026, there were an estimated 40 branded searches for PFL worldwide which is down 20% over the last 11 months. PFL holds 0.2% estimated Share of Search among direct mail marketing platforms worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Sendoso51.3%
Reachdesk22.4%
PostGrid19.2%
Postalytics7%
PFL0.2%
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Which direct mail marketing platforms compete with PFL?
Share of Search by month for Sendoso, Reachdesk, PostGrid, Postalytics, PFL. The figures are in the table below the chart.
View monthly share of search table
| Month | Sendoso | Reachdesk | PostGrid | Postalytics | PFL |
|---|---|---|---|---|---|
| Oct 2025 | 55.5% | 19.5% | 20.2% | 4.6% | 0.22% |
| Nov 2025 | 52.8% | 22.7% | 19.5% | 4.8% | 0.21% |
| Dec 2025 | 56.4% | 19.9% | 17.4% | 6.2% | 0.14% |
| Jan 2026 | 53.9% | 19% | 19.8% | 7.2% | 0.16% |
| Feb 2026 | 53.8% | 18.9% | 19.8% | 7.3% | 0.21% |
| Mar 2026 | 53.7% | 19% | 19.8% | 7.3% | 0.21% |
| Apr 2026 | 52% | 22.7% | 19.6% | 5.4% | 0.2% |
| May 2026 | 51.4% | 22.3% | 19.2% | 6.9% | 0.1% |
| Jun 2026 | 51.3% | 22.4% | 19.3% | 6.8% | 0.15% |
| Jul 2026 | 51.2% | 22.4% | 19.2% | 7% | 0.15% |
| Aug 2026 | 51.3% | 22.4% | 19.2% | 7% | 0.2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 51.3% | 10.1K | -0.59% | +0.1 points | |
| 2, held 2nd | 22.4% | 4.4K | -0.89% | 0 points | |
| 3, held 3rd | 19.2% | 3.8K | -1% | -0.1 points | |
| 4, held 4th | 7% | 1.4K | -0.72% | 0 points | |
| 5, held 5th | 0.2% | 40 | +33.3% | +0.1 points |
1.
Sendoso51.3%
held 1st · 10.1K estimated branded searches · -0.59% vs prior month · +0.1 points
22.4%
held 2nd · 4.4K estimated branded searches · -0.89% vs prior month · 0 points
3.
PostGrid19.2%
held 3rd · 3.8K estimated branded searches · -1% vs prior month · -0.1 points
7%
held 4th · 1.4K estimated branded searches · -0.72% vs prior month · 0 points
5.
PFL0.2%
held 5th · 40 estimated branded searches · +33.3% vs prior month · +0.1 points
Compare search popularity between PFL and its closest rivals
How has branded search demand for PFL changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for PFL worldwide fell from 50 to 40.
- Across the 11 months ending August 2026, PFL’s estimated Share of Search among direct mail marketing platforms worldwide held steady, from 0.22% to 0.2%.
How did search popularity change for direct mail marketing platforms worldwide in August 2026?
4 changes
Estimated monthly branded searches for Postalytics worldwide rose 31.4% over 11 measured months, from 1.1K to 1.4K in August 2026.
Estimated monthly branded searches for Sendoso worldwide fell 20.1% over 11 measured months, from 12.7K to 10.1K in August 2026.
Estimated monthly branded searches for PFL worldwide fell 20% over 11 measured months, from 50 to 40 in August 2026.
Estimated monthly branded searches for PostGrid worldwide fell 17.8% over 11 measured months, from 4.6K to 3.8K in August 2026.
How is PFL measured?
Brandwave collects information about searches that people make online using PFL’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- pfl direct mail
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Is PFL your brand?
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