Brandwave

How popular isPenpot in search?

In August 2026, there were an estimated 90.5K branded searches for Penpot worldwide which is up 22.3% over the last 11 months. Penpot holds 1.9% estimated Share of Search among UI design tools worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Figma84.6%
  2. Framer11.9%
  3. Penpot1.9%
  4. Adobe XD1%
  5. Sketch0.56%
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Which UI design tools compete with Penpot?

Penpot against UI design tools worldwide, by month

Share of Search by month for Figma, Framer, Penpot. The figures are in the table below the chart.

View monthly share of search table
MonthFigmaFramerPenpotAdobe XDSketch
Oct 202588.8%8.3%1.1%1.3%0.48%
Nov 202588.9%8.3%1.1%1.3%0.39%
Dec 202589%8.3%1.1%1.1%0.48%
Jan 202687.2%10%1.1%1.3%0.47%
Feb 202687.6%10.1%1.1%0.87%0.39%
Mar 202687.8%10.1%1.1%0.71%0.32%
Apr 202687.8%10.1%1.1%0.71%0.32%
May 202687.9%10.1%1.1%0.58%0.32%
Jun 202685.4%12%1.3%0.85%0.46%
Jul 202685.6%12%1.5%0.57%0.31%
Aug 202684.6%11.9%1.9%1%0.56%
Sep 2026—————
  1. 1.Figma

    84.6%

    Held 1st. 4.1M estimated branded searches, -18.2% vs prior month. Share -1 points.

  2. 2.Framer

    11.9%

    Held 2nd. 578K estimated branded searches, -17.7% vs prior month. Share -0.1 points.

  3. 3.Penpot

    1.9%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share +0.3 points.

  4. Held 4th. 49.5K estimated branded searches, +49.5% vs prior month. Share +0.5 points.

  5. 5.Sketch

    0.56%

    Held 5th. 27.1K estimated branded searches, +49.7% vs prior month. Share +0.3 points.

Compare search popularity between Penpot and its closest rivals

How has branded search demand for Penpot changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Penpot worldwide rose from 74K to 90.5K.
  • Across the 11 months ending August 2026, Penpot’s estimated Share of Search among UI design tools worldwide increased from 1.1% to 1.9%.
  • Across the 11 months ending August 2026, Penpot rose from 4th to 3rd among UI design tools worldwide.

How did search popularity change for UI design tools worldwide in August 2026?

  1. In August 2026, Figma lost estimated Share of Search among UI design tools worldwide, from 85.6% to 84.6%.

  2. Penpot’s estimated Share of Search among UI design tools worldwide has gained ground for 3 months in a row, from 1.1% to 1.9% in August 2026.

  3. Estimated monthly branded searches for Adobe XD worldwide fell 45.3% over 11 measured months, from 90.5K to 49.5K in August 2026.

  4. Estimated monthly branded searches for Sketch worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

How is Penpot measured?

Brandwave collects information about searches that people make online using Penpot’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • penpot

Do you work for Penpot? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Penpot your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.