Brandwave

How popular isOrum in search?

In August 2026, there were an estimated 950 branded searches for Orum worldwide which is up 39.7% over the last 11 months. Orum holds 0.5% estimated Share of Search among sales dialler platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Dialpad49.4%
  2. Aircall33%
  3. JustCall15.3%
  4. Nooks1.8%
  5. Orum0.5%
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Which sales dialler platforms compete with Orum?

Orum against sales dialler platforms worldwide, by month

Share of Search by month for Dialpad, Aircall, JustCall, Orum. The figures are in the table below the chart.

View monthly share of search table
MonthDialpadAircallJustCallNooksOrum
Oct 202541.8%41.5%15.3%1.1%0.3%
Nov 202541.6%41.5%15.3%1.3%0.36%
Dec 202545.1%36.8%16.6%1.2%0.32%
Jan 202631.3%56.1%11.5%0.82%0.27%
Feb 202638.2%45.9%14%1.6%0.39%
Mar 202641.7%41.2%15.2%1.4%0.36%
Apr 202645%36.6%16.5%1.5%0.39%
May 202641.5%41.2%15.2%1.7%0.43%
Jun 202646.2%37.8%13.9%1.7%0.41%
Jul 202646.2%37.7%14%1.6%0.48%
Aug 202649.4%33%15.3%1.8%0.5%
Sep 2026—————

  1. 1.Dialpad

    49.4%

    Held 1st. 93.5K estimated branded searches, -0.03% vs prior month. Share +3.1 points.

  2. 2.Aircall

    33%

    Held 2nd. 62.5K estimated branded searches, -18.1% vs prior month. Share -4.7 points.

  3. 3.JustCall

    15.3%

    Held 3rd. 29.1K estimated branded searches, +2.7% vs prior month. Share +1.4 points.

  4. 4.Nooks

    1.8%

    Held 4th. 3.4K estimated branded searches, +3.7% vs prior month. Share +0.2 points.

  5. 5.Orum

    0.5%

    Held 5th. 950 estimated branded searches, -2.1% vs prior month. Share 0 points.

Compare search popularity between Orum and its closest rivals

How has branded search demand for Orum changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Orum worldwide rose from 680 to 950.
  • Across the 11 months ending August 2026, Orum’s estimated Share of Search among sales dialler platforms worldwide held steady, from 0.3% to 0.5%.

How did search popularity change for sales dialler platforms worldwide in August 2026?

  1. In August 2026, Dialpad gained estimated Share of Search among sales dialler platforms worldwide, from 46.2% to 49.4%.

  2. In August 2026, JustCall gained estimated Share of Search among sales dialler platforms worldwide, from 14% to 15.3%.

  3. In August 2026, Aircall lost estimated Share of Search among sales dialler platforms worldwide, from 37.7% to 33%.

  4. Estimated monthly branded searches for Orum worldwide rose 39.7% over 11 measured months, from 680 to 950 in August 2026.

  5. Estimated monthly branded searches for Nooks worldwide rose 39% over 11 measured months, from 2.4K to 3.4K in August 2026.

Where does Orum compete?

Orum is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Sales dialler platforms5th of 50.5%Shown above
Sales dialer platforms5th of 52.2%Show ranking

How is Orum measured?

Brandwave collects information about searches that people make online using Orum’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • orum com
  • orum dialer

Do you work for Orum? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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