How popular isOpen University in search?
In August 2026, there were an estimated 368K branded searches for Open University worldwide which is down 18.2% over the last 11 months. Open University holds 7.8% estimated Share of Search among university online degrees worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Coursera71.3%- University of Phoenix11.7%
edX7.8%
- Open University7.8%
Udacity1.3%- SNHU0.05%
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Which university online degrees compete with Open University?
Share of Search by month for Coursera, University of Phoenix, edX, Open University. The figures are in the table below the chart.
View monthly share of search table
| Month | Coursera | University of Phoenix | edX | Open University | Udacity | SNHU |
|---|---|---|---|---|---|---|
| Oct 2025 | 70.8% | 9.5% | 9.5% | 7.8% | 2.3% | 0.05% |
| Nov 2025 | 68.2% | 9.2% | 11.2% | 9.2% | 2.2% | 0.05% |
| Dec 2025 | 72.7% | 8% | 9.8% | 6.5% | 2.9% | 0.06% |
| Jan 2026 | 71.1% | 9.6% | 9.6% | 7.8% | 1.9% | 0.08% |
| Feb 2026 | 69.6% | 9.4% | 11.4% | 7.6% | 1.9% | 0.06% |
| Mar 2026 | 67.9% | 11.2% | 11.2% | 7.5% | 2.2% | 0.06% |
| Apr 2026 | 70.5% | 11.6% | 7.7% | 7.7% | 2.3% | 0.09% |
| May 2026 | 70.8% | 11.6% | 7.8% | 7.8% | 1.9% | 0.06% |
| Jun 2026 | 72.1% | 11.8% | 7.9% | 6.5% | 1.6% | 0.05% |
| Jul 2026 | 70.1% | 11.5% | 7.7% | 9.4% | 1.3% | 0.05% |
| Aug 2026 | 71.3% | 11.7% | 7.8% | 7.8% | 1.3% | 0.05% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 71.3% | 3.4M | 0% | +1.2 points | |
| 2, held 2nd | 11.7% | 550K | 0% | +0.2 points | |
| 3, moved from 4th to 3rd | 7.8% | 368K | 0% | +0.1 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 7.8% | 368K | -18.2% | -1.6 pointsmoved from 3rd to 4th | |
| 5, held 5th | 1.3% | 60.5K | 0% | 0 points | |
| 6, held 6th | 0.05% | 2.4K | 0% | 0 points |
1.
Coursera71.3%
Held 1st. 3.4M estimated branded searches, 0% vs prior month. Share +1.2 points.
11.7%
Held 2nd. 550K estimated branded searches, 0% vs prior month. Share +0.2 points.
3.
edX
7.8%
Moved from 4th to 3rd. 368K estimated branded searches, 0% vs prior month. Share +0.1 points.
7.8%
Moved from 3rd to 4th. 368K estimated branded searches, -18.2% vs prior month. Share -1.6 points.
5.
Udacity1.3%
Held 5th. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
6.SNHU
0.05%
Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Open University and its closest rivals
Open University vs Coursera: compare search popularity- Open University vs University of Phoenix: compare search popularity
Open University vs edX: compare search popularity
Open University vs Udacity: compare search popularity- Open University vs SNHU: compare search popularity
- Compare Open University with any brand
How has branded search demand for Open University changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Open University worldwide fell from 450K to 368K.
- Across the 11 months ending August 2026, Open University’s estimated Share of Search among university online degrees worldwide peaked at 9.4% in July 2026 and was lowest at 6.5% in June 2026.
How did search popularity change for university online degrees worldwide in August 2026?
5 changes

In August 2026, Coursera gained estimated Share of Search among university online degrees worldwide, from 70.1% to 71.3%.
In August 2026, Open University lost estimated Share of Search among university online degrees worldwide, from 9.4% to 7.8%.
In August 2026, edX rose from 4th to 3rd among university online degrees worldwide.

Estimated monthly branded searches for Udacity worldwide fell 55.2% over 11 measured months, from 135K to 60.5K in August 2026.
Estimated monthly branded searches for SNHU worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.
How is Open University measured?
Brandwave collects information about searches that people make online using Open University’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- open university
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Is Open University your brand?
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