How popular isObserve.AI in search?
In August 2026, there were an estimated 8.1K branded searches for Observe.AI worldwide which held steady over the last 11 months. Observe.AI holds 3% estimated Share of Search among contact centre analytics platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which contact centre analytics platforms compete with Observe.AI?
Share of Search by month for Balto, Level AI, Observe.AI, Gong. The figures are in the table below the chart.
View monthly share of search table
| Month | Balto | Level AI | Observe.AI | Gong | CallMiner |
|---|---|---|---|---|---|
| Oct 2025 | 91.6% | 2.5% | 2.5% | 2.8% | 0.73% |
| Nov 2025 | 91.7% | 2.5% | 2.5% | 2.8% | 0.58% |
| Dec 2025 | 94.2% | 1.7% | 1.7% | 1.9% | 0.49% |
| Jan 2026 | 91.8% | 2.5% | 3% | 2% | 0.73% |
| Feb 2026 | 90.3% | 3% | 3% | 2.9% | 0.88% |
| Mar 2026 | 87.9% | 3.5% | 2.9% | 4.8% | 0.86% |
| Apr 2026 | 88.1% | 3.5% | 2.9% | 4.8% | 0.68% |
| May 2026 | 88.9% | 3.6% | 2.9% | 4% | 0.69% |
| Jun 2026 | 86.5% | 3.5% | 3.5% | 5.7% | 0.82% |
| Jul 2026 | 89.4% | 2.9% | 2.9% | 4% | 0.69% |
| Aug 2026 | 90.6% | 3% | 3% | 2.8% | 0.7% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 90.6% | 246K | 0% | +1.1 points | |
| 2, moved from 3rd to 2nd | 3% | 8.1K | 0% | 0 pointsmoved from 3rd to 2nd | |
| 3, moved from 4th to 3rd | 3% | 8.1K | 0% | 0 pointsmoved from 4th to 3rd | |
| 4, moved from 2nd to 4th | 2.8% | 7.5K | -30.9% | -1.2 pointsmoved from 2nd to 4th | |
| 5, held 5th | 0.7% | 1.9K | 0% | 0 points |
1.
Balto90.6%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share +1.1 points.
2.
Level AI3%
Moved from 3rd to 2nd. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
3%
Moved from 4th to 3rd. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Gong
2.8%
Moved from 2nd to 4th. 7.5K estimated branded searches, -30.9% vs prior month. Share -1.2 points.
0.7%
Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Observe.AI and its closest rivals
How has branded search demand for Observe.AI changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Observe.AI worldwide held steady at 8.1K.
- Across the 11 months ending August 2026, Observe.AI’s estimated Share of Search among contact centre analytics platforms worldwide increased from 2.5% to 3%.
- Across the 11 months ending August 2026, Observe.AI’s estimated Share of Search among contact centre analytics platforms worldwide peaked at 3.5% in June 2026 and was lowest at 1.7% in December 2025.
- Across the 11 months ending August 2026, Observe.AI rose from 4th to 3rd among contact centre analytics platforms worldwide.
How did search popularity change for contact centre analytics platforms worldwide in August 2026?
5 changes
In August 2026, Balto gained estimated Share of Search among contact centre analytics platforms worldwide, from 89.4% to 90.6%.
In August 2026, Gong lost estimated Share of Search among contact centre analytics platforms worldwide, from 4% to 2.8%.
In August 2026, Level AI rose from 3rd to 2nd among contact centre analytics platforms worldwide.
In August 2026, Observe.AI rose from 4th to 3rd among contact centre analytics platforms worldwide.
Estimated monthly branded searches for CallMiner worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026.
Where does Observe.AI compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Contact centre analytics platforms | 3rd of 5 | 3% | Shown above |
| Customer service quality assurance platforms | 1st of 5 | 61.2% | Show ranking |
How is Observe.AI measured?
Brandwave collects information about searches that people make online using Observe.AI’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- observe ai
- observe.ai
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Is Observe.AI your brand?
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