How popular isO'Brien in search?
In August 2026, there were an estimated 82.9K branded searches for O'Brien worldwide which is down 16.9% over the last 11 months. O'Brien holds 59.5% estimated Share of Search among wakeboards worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
O'Brien59.5%
Hyperlite19.5%
Ronix13%
Liquid Force5.9%
Slingshot1.7%
CWB0.34%
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Which wakeboards compete with O'Brien?
Share of Search by month for O'Brien, Hyperlite, Ronix, Liquid Force. The figures are in the table below the chart.
View monthly share of search table
| Month | O'Brien | Hyperlite | Ronix | Liquid Force | Slingshot | CWB |
|---|---|---|---|---|---|---|
| Oct 2025 | 64.4% | 14.3% | 17.5% | 2.4% | 1.2% | 0.14% |
| Nov 2025 | 64% | 19.1% | 12.8% | 2.6% | 1.3% | 0.12% |
| Dec 2025 | 67.2% | 14.7% | 14.7% | 2.4% | 0.86% | 0.14% |
| Jan 2026 | 66.3% | 14.8% | 14.8% | 3% | 1.1% | 0.17% |
| Feb 2026 | 62.4% | 15.3% | 18.7% | 2.5% | 0.9% | 0.14% |
| Mar 2026 | 61.7% | 13.7% | 20.5% | 2.8% | 1.2% | 0.13% |
| Apr 2026 | 61.5% | 15% | 18.3% | 3.7% | 1.3% | 0.18% |
| May 2026 | 58.8% | 17.5% | 17.5% | 4.3% | 1.6% | 0.31% |
| Jun 2026 | 58.4% | 18.8% | 15.4% | 5.7% | 1.3% | 0.33% |
| Jul 2026 | 57.8% | 18.4% | 15.1% | 6.8% | 1.3% | 0.49% |
| Aug 2026 | 59.5% | 19.5% | 13% | 5.9% | 1.7% | 0.34% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.5% | 82.9K | -2.5% | +1.7 points | |
| 2, held 2nd | 19.5% | 27.1K | 0% | +1 points | |
| 3, held 3rd | 13% | 18.1K | -18.5% | -2.1 points | |
| 4, held 4th | 5.9% | 8.3K | -17.6% | -0.9 points | |
| 5, held 5th | 1.7% | 2.4K | +26.3% | +0.4 points | |
| 6, held 6th | 0.34% | 480 | -33.3% | -0.1 points |
1.
O'Brien59.5%
Held 1st. 82.9K estimated branded searches, -2.5% vs prior month. Share +1.7 points.
19.5%
Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share +1 points.
3.
Ronix13%
Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -2.1 points.
5.9%
Held 4th. 8.3K estimated branded searches, -17.6% vs prior month. Share -0.9 points.
1.7%
Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.4 points.
6.
CWB0.34%
Held 6th. 480 estimated branded searches, -33.3% vs prior month. Share -0.1 points.
Compare search popularity between O'Brien and its closest rivals
How has branded search demand for O'Brien changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for O'Brien worldwide fell from 99.7K to 82.9K.
- Across the 11 months ending August 2026, O'Brien’s estimated Share of Search among wakeboards worldwide decreased from 64.4% to 59.5%.
- Across the 11 months ending August 2026, O'Brien’s estimated Share of Search among wakeboards worldwide peaked at 67.2% in December 2025 and was lowest at 57.8% in July 2026.
How did search popularity change for wakeboards worldwide in August 2026?
6 changes

In August 2026, O'Brien gained estimated Share of Search among wakeboards worldwide, from 57.8% to 59.5%.

In August 2026, Hyperlite gained estimated Share of Search among wakeboards worldwide, from 18.4% to 19.5%.

In August 2026, Ronix lost estimated Share of Search among wakeboards worldwide, from 15.1% to 13%.

In August 2026, Liquid Force lost estimated Share of Search among wakeboards worldwide, from 6.8% to 5.9%.

Estimated monthly branded searches for CWB worldwide rose 128.6% over 11 measured months, from 210 to 480 in August 2026.

Estimated monthly branded searches for Slingshot worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026.
Where does O'Brien compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Water ski brands | 2nd of 6 | 2.9% | Show ranking |
| Wakeboards | 1st of 6 | 59.5% | Shown above |
How is O'Brien measured?
Brandwave collects information about searches that people make online using O'Brien’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- o brien
- obrien
- obrien wakeboard
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Is O'Brien your brand?
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