Brandwave

How popular isO'Brien in search?

In August 2026, there were an estimated 82.9K branded searches for O'Brien worldwide which is down 16.9% over the last 11 months. O'Brien holds 59.5% estimated Share of Search among wakeboards worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. O'Brien59.5%
  2. Hyperlite19.5%
  3. Ronix13%
  4. Liquid Force5.9%
  5. Slingshot1.7%
  6. CWB0.34%
O'Brien website (opens in a new tab)

Follow O'Brien and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which wakeboards compete with O'Brien?

O'Brien against wakeboards worldwide, by month

Share of Search by month for O'Brien, Hyperlite, Ronix, Liquid Force. The figures are in the table below the chart.

View monthly share of search table
MonthO'BrienHyperliteRonixLiquid ForceSlingshotCWB
Oct 202564.4%14.3%17.5%2.4%1.2%0.14%
Nov 202564%19.1%12.8%2.6%1.3%0.12%
Dec 202567.2%14.7%14.7%2.4%0.86%0.14%
Jan 202666.3%14.8%14.8%3%1.1%0.17%
Feb 202662.4%15.3%18.7%2.5%0.9%0.14%
Mar 202661.7%13.7%20.5%2.8%1.2%0.13%
Apr 202661.5%15%18.3%3.7%1.3%0.18%
May 202658.8%17.5%17.5%4.3%1.6%0.31%
Jun 202658.4%18.8%15.4%5.7%1.3%0.33%
Jul 202657.8%18.4%15.1%6.8%1.3%0.49%
Aug 202659.5%19.5%13%5.9%1.7%0.34%
Sep 2026——————
  1. 1.O'Brien

    59.5%

    Held 1st. 82.9K estimated branded searches, -2.5% vs prior month. Share +1.7 points.

  2. 2.Hyperlite

    19.5%

    Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share +1 points.

  3. 3.Ronix

    13%

    Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -2.1 points.

  4. Held 4th. 8.3K estimated branded searches, -17.6% vs prior month. Share -0.9 points.

  5. 5.Slingshot

    1.7%

    Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.4 points.

  6. 6.CWB

    0.34%

    Held 6th. 480 estimated branded searches, -33.3% vs prior month. Share -0.1 points.

Compare search popularity between O'Brien and its closest rivals

How has branded search demand for O'Brien changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for O'Brien worldwide fell from 99.7K to 82.9K.
  • Across the 11 months ending August 2026, O'Brien’s estimated Share of Search among wakeboards worldwide decreased from 64.4% to 59.5%.
  • Across the 11 months ending August 2026, O'Brien’s estimated Share of Search among wakeboards worldwide peaked at 67.2% in December 2025 and was lowest at 57.8% in July 2026.

How did search popularity change for wakeboards worldwide in August 2026?

  1. In August 2026, O'Brien gained estimated Share of Search among wakeboards worldwide, from 57.8% to 59.5%.

  2. In August 2026, Hyperlite gained estimated Share of Search among wakeboards worldwide, from 18.4% to 19.5%.

  3. In August 2026, Ronix lost estimated Share of Search among wakeboards worldwide, from 15.1% to 13%.

  4. In August 2026, Liquid Force lost estimated Share of Search among wakeboards worldwide, from 6.8% to 5.9%.

  5. Estimated monthly branded searches for CWB worldwide rose 128.6% over 11 measured months, from 210 to 480 in August 2026.

  6. Estimated monthly branded searches for Slingshot worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026.

Where does O'Brien compete?

O'Brien is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Water ski brands2nd of 62.9%Show ranking
Wakeboards1st of 659.5%Shown above

How is O'Brien measured?

Brandwave collects information about searches that people make online using O'Brien’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • o brien
  • obrien
  • obrien wakeboard

Do you work for O'Brien? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is O'Brien your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.