O'Brien vs Slingshot:Which is more popular by branded search?
In August 2026, Slingshot had more branded searches than O'Brien among wakeboards worldwide. Slingshot was estimated to have 2.4K branded searches compared to O'Brien’s 1.9K, and held a 4.8% Share of Search versus O'Brien’s 3.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, O'Brien or Slingshot?
Compare the wakeboards people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Slingshot, O'Brien. The figures are in the table below the chart.
View monthly share of search table
| Month | Hyperlite | Ronix | Slingshot | O'Brien | CWB | Liquid Force |
|---|---|---|---|---|---|---|
| Oct 2025 | 42.5% | 51.9% | 3.6% | 1.4% | 0.4% | 0.17% |
| Nov 2025 | 56.5% | 37.8% | 4% | 1.2% | 0.35% | 0.15% |
| Dec 2025 | 47.5% | 47.5% | 2.8% | 1.5% | 0.45% | 0.15% |
| Jan 2026 | 47.1% | 47.1% | 3.4% | 1.5% | 0.55% | 0.23% |
| Feb 2026 | 43.1% | 52.7% | 2.5% | 1.1% | 0.41% | 0.14% |
| Mar 2026 | 38.1% | 56.9% | 3.3% | 1.2% | 0.36% | 0.15% |
| Apr 2026 | 42.3% | 51.7% | 3.6% | 1.7% | 0.5% | 0.21% |
| May 2026 | 46.6% | 46.6% | 4.1% | 1.7% | 0.82% | 0.19% |
| Jun 2026 | 50.8% | 41.6% | 3.6% | 3% | 0.9% | 0.21% |
| Jul 2026 | 49.8% | 40.8% | 3.5% | 4.4% | 1.3% | 0.26% |
| Aug 2026 | 54% | 36.1% | 4.8% | 3.8% | 0.96% | 0.34% |
| Sep 2026 | — | — | — | — | — | — |
How has the O'Brien and Slingshot comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: O'Brien took it in July 2026, Slingshot took it in August 2026.
- Across the 11 months ending August 2026, O'Brien’s estimated Share of Search among wakeboards worldwide moved from 1.4% to 3.8%, and its estimated monthly branded searches moved from 720 to 1.9K.
- Across the 11 months ending August 2026, Slingshot’s estimated Share of Search among wakeboards worldwide moved from 3.6% to 4.8%, and its estimated monthly branded searches moved from 1.9K to 2.4K.
How did search popularity change for wakeboards worldwide in August 2026?
2 changes
In August 2026, Slingshot overtook O'Brien to rank 3rd among wakeboards worldwide, at 4.8%.
In August 2026, O'Brien lost estimated Share of Search among wakeboards worldwide, from 4.4% to 3.8%.
How each brand is measured
Brandwave collects information about searches that people make online using O'Brien’s and Slingshot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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