CWB vs O'Brien:Which is searched more?
In August 2026, O'Brien had more branded searches than CWB among wakeboards worldwide. O'Brien was estimated to have 82.9K branded searches compared to CWB’s 480, and held a 59.5% Share of Search versus CWB’s 0.34%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, CWB or O'Brien?
Compare the wakeboards people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for O'Brien, CWB. The figures are in the table below the chart.
View monthly share of search table
| Month | O'Brien | CWB |
|---|---|---|
| Oct 2025 | 64.4% | 0.14% |
| Nov 2025 | 64% | 0.12% |
| Dec 2025 | 67.2% | 0.14% |
| Jan 2026 | 66.3% | 0.17% |
| Feb 2026 | 62.4% | 0.14% |
| Mar 2026 | 61.7% | 0.13% |
| Apr 2026 | 61.5% | 0.18% |
| May 2026 | 58.8% | 0.31% |
| Jun 2026 | 58.4% | 0.33% |
| Jul 2026 | 57.8% | 0.49% |
| Aug 2026 | 59.5% | 0.34% |
| Sep 2026 | — | — |
How has the CWB and O'Brien comparison changed over the last 12 months?
3 findings
- O'Brien was ahead of CWB in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, CWB’s estimated Share of Search among wakeboards worldwide moved from 0.14% to 0.34%, and its estimated monthly branded searches moved from 210 to 480.
- Across the 11 months ending August 2026, O'Brien’s estimated Share of Search among wakeboards worldwide moved from 64.4% to 59.5%, and its estimated monthly branded searches moved from 99.7K to 82.9K.
How did search popularity change for wakeboards worldwide in August 2026?
2 changes
In August 2026, O'Brien gained estimated Share of Search among wakeboards worldwide, from 57.8% to 59.5%.
Estimated monthly branded searches for CWB worldwide rose 128.6% over 11 measured months, from 210 to 480 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using CWB’s and O'Brien’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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